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Baseplate

GTM Lead

Baseplate, New York, New York, us, 10261

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Base pay range $90,000.00/yr - $110,000.00/yr

Hindsight helps GTM teams understand why they win or lose business. We work with top-tier scale ups and F500 companies to deliver insights, better messaging, and personalized coaching using AI. Our customers love us and we’re ready to build a growth engine.

We’re hiring a

GTM Lead

to own go-to-market end-to-end: from messaging, to content, to events. You’ll work closely with top operators across Product Marketing, Sales Enablement, and RevOps to understand how they use Hindsight - and communicate that value to the broader market.

What You’ll Do

Own messaging, positioning, and GTM narrative for our AI products

Lead demand gen across content, website, email, and social

Create high-quality content that drives mindshare and qualified inbound

Partner with founders on product marketing for launches and sales enablementRun customer interviews and synthesize insights into GTM strategy

Drive measurable growth in MQLs and SQLs

You’re a Fit If You

Have experience in product marketing, growth, or GTM roles

Can market technical and AI-driven SaaS products

Write clearly, move fast, and enjoy full ownership

Want equity and the ability to shape a category early

Seniority level Mid-Senior level

Employment type Full-time

Job function Other

Industries Technology, Information and Internet

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