Bullseye Strategy
As the Copywriter and Content Operations Specialist, you will be responsible for creating compelling, on-brand copy across multiple clients with varying brand voices, digital channels, and formats while managing the tactical execution of content operations. You will produce everything from engaging social media posts to comprehensive whitepapers, ensuring consistency in voice, tone, and quality across all client touchpoints. This role combines strategic copywriting with tactical content execution and operational support.
We are currently only hiring in East and Central Timezones. Applicants located in South Florida will have priority but it is not required.
Duties and Responsibilities This is a simplified list of your day-to-day tasks, but this overview should provide a clear understanding of the role's scope.
Content Creation and Copywriting
Write and edit organic social media posts
Develop ad copy for multiple formats, including social media ads, traditional banner ads, digital OOH (out-of-home) ads, CTV (connected TV) ads, and more
Produce long-form blog content (1,000-2,500 words) that aligns with SEO strategies and brand voice
Write comprehensive whitepapers (3,000-5,000 words) for clients requiring in-depth, research-driven content
Create compelling website copy, landing page copy, SMS messages, subject lines, preview text, and email copy that drives conversions
Draft media pitches for PR initiatives, internal pick decks, and client campaigns (note that this is not required, but a nice-to-have; will train)
Conduct research to support content development and ensure accuracy across all deliverables
Write content briefs for whitepapers and blogs
Maintain brand voice consistency across all content types and client accounts
Proofread and edit work to ensure high editorial standards and error-free delivery
Content Operations and Tactical Execution
Upload content to social media scheduling tools (e.g., Cloud Campaign, Sprout Social, HubSpot - training provided)
Prep blog posts by sourcing and adding appropriate stock imagery
Utilize AI tools to create, optimize, and accelerate copy creation while maintaining quality standards
Generate AI images to support content needs (training provided) Upload and publish blogs to WordPress (training provided)
Maintain organized file systems and content libraries
Track project timelines and communicate progress to team leads
Content creator recruitment and management of content creator programs, both in platform and through content creator platforms (sourcing and working with content creators is a plus, but not required)
Skills and Abilities
Exceptional writing and editing skills across multiple formats and tones
Versatility in writing style with the ability to write across formats from long-form content to short-form social and ad copy
Brand voice expertise with the ability to maintain consistency across all client communications
Excellent attention to detail and proofreading skills
Strong research capabilities for finding accurate information to support content development
Time management skills for juggling multiple projects and meeting deadlines in a fast-paced agency environment
SEO knowledge, including an understanding of keyword optimization and SEO best practices
Technical proficiency and comfort learning new tools and platforms; willingness to embrace AI-assisted copywriting and image generation with tools like ChatGPT, Claude, Grok, Canva, etc.
In-platform experience with Facebook, Instagram, LinkedIn, Google Business Profile, X, TikTok content deployment (e.g., posts, stories, highlights, etc.), community management, and growth (Threads and Reddit experience all pluses but not required)
Collaboration skills to work well with cross-functional teams and accept constructive feedback positively
Adaptability with flexibility in approach and ability to pivot when priorities shift
Self-starter mentality with a proactive approach to identifying opportunities and solving problems independently
2-4 years of copywriting experience in an agency or in-house marketing environment
Experience with WordPress a plus (training provided)
Portfolio demonstrating diverse writing samples across multiple formats
Benefits:
401(k)
Dental insurance
Health insurance
Paid time off
Professional development assistance
Vision insurance
Job Type: Full-time
Pay: $50,000 - $60,000
The above declarations are not intended to be an "all-inclusive" list of the duties, responsibilities, skills, and abilities required to perform the job. Rather, they are intended only to describe the general nature of the job, a reasonable representation of its activities, and the requirements to perform it.
#J-18808-Ljbffr
We are currently only hiring in East and Central Timezones. Applicants located in South Florida will have priority but it is not required.
Duties and Responsibilities This is a simplified list of your day-to-day tasks, but this overview should provide a clear understanding of the role's scope.
Content Creation and Copywriting
Write and edit organic social media posts
Develop ad copy for multiple formats, including social media ads, traditional banner ads, digital OOH (out-of-home) ads, CTV (connected TV) ads, and more
Produce long-form blog content (1,000-2,500 words) that aligns with SEO strategies and brand voice
Write comprehensive whitepapers (3,000-5,000 words) for clients requiring in-depth, research-driven content
Create compelling website copy, landing page copy, SMS messages, subject lines, preview text, and email copy that drives conversions
Draft media pitches for PR initiatives, internal pick decks, and client campaigns (note that this is not required, but a nice-to-have; will train)
Conduct research to support content development and ensure accuracy across all deliverables
Write content briefs for whitepapers and blogs
Maintain brand voice consistency across all content types and client accounts
Proofread and edit work to ensure high editorial standards and error-free delivery
Content Operations and Tactical Execution
Upload content to social media scheduling tools (e.g., Cloud Campaign, Sprout Social, HubSpot - training provided)
Prep blog posts by sourcing and adding appropriate stock imagery
Utilize AI tools to create, optimize, and accelerate copy creation while maintaining quality standards
Generate AI images to support content needs (training provided) Upload and publish blogs to WordPress (training provided)
Maintain organized file systems and content libraries
Track project timelines and communicate progress to team leads
Content creator recruitment and management of content creator programs, both in platform and through content creator platforms (sourcing and working with content creators is a plus, but not required)
Skills and Abilities
Exceptional writing and editing skills across multiple formats and tones
Versatility in writing style with the ability to write across formats from long-form content to short-form social and ad copy
Brand voice expertise with the ability to maintain consistency across all client communications
Excellent attention to detail and proofreading skills
Strong research capabilities for finding accurate information to support content development
Time management skills for juggling multiple projects and meeting deadlines in a fast-paced agency environment
SEO knowledge, including an understanding of keyword optimization and SEO best practices
Technical proficiency and comfort learning new tools and platforms; willingness to embrace AI-assisted copywriting and image generation with tools like ChatGPT, Claude, Grok, Canva, etc.
In-platform experience with Facebook, Instagram, LinkedIn, Google Business Profile, X, TikTok content deployment (e.g., posts, stories, highlights, etc.), community management, and growth (Threads and Reddit experience all pluses but not required)
Collaboration skills to work well with cross-functional teams and accept constructive feedback positively
Adaptability with flexibility in approach and ability to pivot when priorities shift
Self-starter mentality with a proactive approach to identifying opportunities and solving problems independently
2-4 years of copywriting experience in an agency or in-house marketing environment
Experience with WordPress a plus (training provided)
Portfolio demonstrating diverse writing samples across multiple formats
Benefits:
401(k)
Dental insurance
Health insurance
Paid time off
Professional development assistance
Vision insurance
Job Type: Full-time
Pay: $50,000 - $60,000
The above declarations are not intended to be an "all-inclusive" list of the duties, responsibilities, skills, and abilities required to perform the job. Rather, they are intended only to describe the general nature of the job, a reasonable representation of its activities, and the requirements to perform it.
#J-18808-Ljbffr