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Embarcadero Technologies

General Manager, Go-To-Market

Embarcadero Technologies, Austin, Texas, us, 78716

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General Manager, Go-To-Market Location: Remote (North America)

Idera is a portfolio of B2B software businesses serving IT, data, and infrastructure professionals worldwide. Our products are sold through a mix of direct sales and strong partner ecosystems, including MSPs, resellers, and distributors.

We are hiring a General Manager to lead a $30M+ multi-product software business with a clear mandate: drive go‑to‑market execution and revenue growth.

The Role This role is for a high-energy, execution-driven commercial leader who knows how to identify the right levers, build strong sales teams, and push an organization to perform.

You will own revenue performance, lead sales execution, and act as the business owner for an established software business. Success in this role comes from relentless focus on outcomes, disciplined execution, and strong sales leadership (not from deep technical expertise). This is not a passive GM role. We are looking for someone who will drive the business forward every quarter.

Your Responsibilities

Owning and executing the go‑to‑market strategy for a B2B software business

Driving revenue growth across:

Channel partners (MSPs, resellers, distributors)

Direct sales teams

Hiring, developing, and motivating high‑performing sales leaders and frontline managers

Creating and enforcing strong operating rigor around:

Pipeline quality and velocity

Forecast accuracy

GTM planning, execution, and accountability - identifying and pulling the highest‑impact levers to improve growth, productivity, and execution

Building executive‑level relationships with strategic partners and key customers

Partnering with product and marketing to:

Translate market signal into action

Ensure roadmap and messaging support GTM success

Owning business performance against revenue, growth, and execution targets

Requirements

5+ years of experience in B2B software

Significant sales leadership experience

Proven success driving results in partner‑led and/or hybrid GTM models

Experience owning and delivering against a meaningful revenue number

A bias for action and comfort operating in ambiguity

Demonstrated ability to push through obstacles and deliver results

Nice to Have

Prior GM, business unit, or P&L ownership

Experience in IT, cloud, infrastructure, or data tooling

Exposure to PE‑backed or performance‑driven environments

Leadership Style & Fit

GTM‑first, results‑oriented, and intensely execution‑focused

High energy with a strong sense of urgency

Sets clear goals, holds teams accountable, and does not make excuses

Comfortable rolling up sleeves while also leading through others

Competitive, determined, and resilient in the face of challenges

Collaborative, but decisive

Why This Role

Lead an established software business with strong market presence

Clear mandate centered on driving growth and execution

Real ownership and accountability for outcomes

Opportunity to step into broader business leadership over time

An Equal Opportunity Employer – All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

By submitting your application, you acknowledge that Idera, Inc. will process and retain your resume and related personal information solely for recruitment and hiring purposes. Resumes of unsuccessful candidates will be securely deleted within twelve (12) months of the hiring decision, unless a longer period is required by law or you provide explicit consent for continued retention (e.g., for consideration for future opportunities). In compliance with applicable privacy laws, including the EU General Data Protection Regulation (GDPR), you have the right to request access to, correction of, or deletion of your personal information at any time by contacting compliance@idera.com. Idera, Inc. does not sell candidate data and will ensure that all personal information is processed securely and in accordance with relevant data protection regulations.

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