Dow Jones & Company, Inc.
About the Role
The CRM Associate supports marketing initiatives to drive subscriber engagement and retention. You will leverage new marketing technology, marketing channels and customer data in innovative ways to deploy effective lifecycle marketing campaigns and customer‑centric journeys.
This role and the CRM Marketing function is embedded within the Engagement & Retention Marketing team, and will work cross‑functionally with teams across the organization (Subscriber Revenue, Retention, Marketing Operations, Brand Marketing, Product, etc.).
Role based in New York City, NY. Must work from the NYC office 3x a week (Tuesday through Thursday).
You Will
Support marketing tactics and strategies for engaging and retaining subscribers.
Oversee the timely creation, production, and delivery of marketing materials. Work with internal departments and external agencies, draft creative briefs, provide creative feedback and manage internal approvals.
Operate directly within CRM tool(s) to conceptualize and build holistic, multi‑channel subscriber journeys and experiments.
Collect and share insights regarding campaign performance in an organized and clear manner.
Communicate effectively in cross‑functional meetings.
Exercise a thorough knowledge of Dow Jones brands and an ability to balance team goals with overall company objectives.
You Have
Minimum 1 year of experience working in a CRM, lifecycle marketing or marketing role. Internship experience will be considered.
Highly organized and detail‑oriented, with proven time management skills.
An ability to derive insights from campaign reports, and make data‑informed decisions.
The ability to recognize problems before they arise, and proactively develop and recommend solutions.
First‑rate communications and writing skills, with a sharp eye for reviewing marketing assets.
An ability to empathize and advocate for the customer experience.
Outstanding cross‑group collaboration, interpersonal, verbal and written communication, problem‑solving, and presentation skills are required.
The ability to work quickly in a fast‑paced environment, as well as manage multiple, mutually exclusive and competing priorities.
Hands‑on experience with Braze or multi‑channel CRM tools.
Preference: experience supporting A/B testing programs.
Your Benefits
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Insurance Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Learn more about all our US benefits.
Reasonable accommodation: Dow Jones, Making Careers Newsworthy – We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
Pay Range: $55,000 - $70,000
Req ID: 50849
#J-18808-Ljbffr
This role and the CRM Marketing function is embedded within the Engagement & Retention Marketing team, and will work cross‑functionally with teams across the organization (Subscriber Revenue, Retention, Marketing Operations, Brand Marketing, Product, etc.).
Role based in New York City, NY. Must work from the NYC office 3x a week (Tuesday through Thursday).
You Will
Support marketing tactics and strategies for engaging and retaining subscribers.
Oversee the timely creation, production, and delivery of marketing materials. Work with internal departments and external agencies, draft creative briefs, provide creative feedback and manage internal approvals.
Operate directly within CRM tool(s) to conceptualize and build holistic, multi‑channel subscriber journeys and experiments.
Collect and share insights regarding campaign performance in an organized and clear manner.
Communicate effectively in cross‑functional meetings.
Exercise a thorough knowledge of Dow Jones brands and an ability to balance team goals with overall company objectives.
You Have
Minimum 1 year of experience working in a CRM, lifecycle marketing or marketing role. Internship experience will be considered.
Highly organized and detail‑oriented, with proven time management skills.
An ability to derive insights from campaign reports, and make data‑informed decisions.
The ability to recognize problems before they arise, and proactively develop and recommend solutions.
First‑rate communications and writing skills, with a sharp eye for reviewing marketing assets.
An ability to empathize and advocate for the customer experience.
Outstanding cross‑group collaboration, interpersonal, verbal and written communication, problem‑solving, and presentation skills are required.
The ability to work quickly in a fast‑paced environment, as well as manage multiple, mutually exclusive and competing priorities.
Hands‑on experience with Braze or multi‑channel CRM tools.
Preference: experience supporting A/B testing programs.
Your Benefits
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Insurance Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Learn more about all our US benefits.
Reasonable accommodation: Dow Jones, Making Careers Newsworthy – We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.
Pay Range: $55,000 - $70,000
Req ID: 50849
#J-18808-Ljbffr