Dow Jones & Co.
Retention Manager, WSJ
Dow Jones / WSJ NYC Job ID 50541
Location: 1211 Ave of the Americas, NYC • Full time
About the Team The Wall Street Journal is a global news organization that provides leading news, information, commentary and analysis across print, digital, mobile, social, podcast and video. It covers U.S. & world news, politics, arts, culture, lifestyle, sports, and health.
About the Role Dow Jones is seeking a performance‑oriented Retention Manager to help lower subscription churn and improve customer retention across The Wall Street Journal, Barron’s, and MarketWatch. Reporting to the Senior Director, Retention, you will work cross‑functionally with teams across the subscription marketing funnel.
You Will
Lead integrated pricing strategies and marketing tactics for retaining subscribers and driving revenue through a multi‑touch approach.
Optimize the D2C pricing journey to increase renewals and reduce cancellations, determining channels, timing, and messaging.
Partner with Technical Engineering and Subscription Product teams to improve the online cancellation experience and pricing journey.
Analyze and review data to create effective summaries that articulate our business and retention performance for a wider audience.
Partner with Finance to create and maintain monthly budgeting and forecasting to track how retention metrics affect business volume and revenue.
Use key data insights to develop and execute end‑to‑end strategy and tactics for subscriber retention.
Collaborate with Customer Service to provide proactive updates on retention strategies and aid in improving offline retention and pricing solutions.
Work alongside the CRM team to execute proactive strategies that support subscriber retention.
Engage with Tech and Experience teams to execute end‑to‑end UI/UX experimentations from concept to implementation and distill resulting data.
You Have
The willingness to work in the NYC (midtown) office three days each week.
5 years in a subscription business, marketing, and/or media role including retention marketing responsibility.
Experience developing retention strategies and reducing churn through pricing focused marketing.
Goal‑driven, customer‑first, detail‑oriented approach to finding solutions.
Strong analytical and strategic thinking skills and experience synthesizing raw data into actionable campaign optimization strategies.
Experience clearly and effectively documenting processes and project plans.
Outstanding cross‑group collaboration, interpersonal, verbal/written communication, problem‑solving, and executive presentation skills.
The ability to work quickly in a fast‑paced environment and manage multiple competing priorities.
Ability to self‑prioritize, foresee challenges/roadblocks, and plan accordingly.
Bachelor’s degree in marketing or business or equivalent work experience.
Our Benefits
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Insurance Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Equal Employment Opportunity All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets.
Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application due to a disability, email us at talentresourceteam@dowjones.com. Please put “Reasonable Accommodation” in the subject line.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/Disabled/Vets.
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Location: 1211 Ave of the Americas, NYC • Full time
About the Team The Wall Street Journal is a global news organization that provides leading news, information, commentary and analysis across print, digital, mobile, social, podcast and video. It covers U.S. & world news, politics, arts, culture, lifestyle, sports, and health.
About the Role Dow Jones is seeking a performance‑oriented Retention Manager to help lower subscription churn and improve customer retention across The Wall Street Journal, Barron’s, and MarketWatch. Reporting to the Senior Director, Retention, you will work cross‑functionally with teams across the subscription marketing funnel.
You Will
Lead integrated pricing strategies and marketing tactics for retaining subscribers and driving revenue through a multi‑touch approach.
Optimize the D2C pricing journey to increase renewals and reduce cancellations, determining channels, timing, and messaging.
Partner with Technical Engineering and Subscription Product teams to improve the online cancellation experience and pricing journey.
Analyze and review data to create effective summaries that articulate our business and retention performance for a wider audience.
Partner with Finance to create and maintain monthly budgeting and forecasting to track how retention metrics affect business volume and revenue.
Use key data insights to develop and execute end‑to‑end strategy and tactics for subscriber retention.
Collaborate with Customer Service to provide proactive updates on retention strategies and aid in improving offline retention and pricing solutions.
Work alongside the CRM team to execute proactive strategies that support subscriber retention.
Engage with Tech and Experience teams to execute end‑to‑end UI/UX experimentations from concept to implementation and distill resulting data.
You Have
The willingness to work in the NYC (midtown) office three days each week.
5 years in a subscription business, marketing, and/or media role including retention marketing responsibility.
Experience developing retention strategies and reducing churn through pricing focused marketing.
Goal‑driven, customer‑first, detail‑oriented approach to finding solutions.
Strong analytical and strategic thinking skills and experience synthesizing raw data into actionable campaign optimization strategies.
Experience clearly and effectively documenting processes and project plans.
Outstanding cross‑group collaboration, interpersonal, verbal/written communication, problem‑solving, and executive presentation skills.
The ability to work quickly in a fast‑paced environment and manage multiple competing priorities.
Ability to self‑prioritize, foresee challenges/roadblocks, and plan accordingly.
Bachelor’s degree in marketing or business or equivalent work experience.
Our Benefits
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Insurance Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Equal Employment Opportunity All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets.
Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process. If you need assistance or accommodation in completing your application due to a disability, email us at talentresourceteam@dowjones.com. Please put “Reasonable Accommodation” in the subject line.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/Disabled/Vets.
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