State of California
Senior Manager, Marketing Program Management
Covered California
Job Posting: Senior Manager, Marketing Program Management
Salary: $7,872.00 - $9,781.00 per Month. New to State candidates will be hired into the minimum salary of the classification or minimum of alternate range when applicable.
Final Filing Date: 1/17/2026
Application Methods: Electronic (Using your CalCareer Account) or By Mail Drop-off
Responsibilities In this role you will:
Provide strategic leadership by guiding team members, assigning and tracking work, and developing policies, processes, and procedures in alignment with Covered California goals.
Manage marketing project workflows and oversee implementation, communication, and distribution of campaigns across multiple channels.
Lead a team responsible for coordinating cross‑functional channel partners, external contractors, and stakeholders to execute marketing efforts effectively and on time.
Monitor project timelines, budgets, and resources to ensure operational excellence while delivering measurable outcomes.
Provide oversight and project management of vendors including external agency partners (e.g., creative, media, production agencies) and promote collaboration and efficient delivery of services to Covered California.
Drive operational improvements that increase efficiency across marketing campaigns and processes.
Leverage data analytics and market insights to inform campaign strategies and optimize performance.
Qualifications What we’re looking for:
A strong background in marketing operations, project management, or campaign management with proven experience leading cross‑functional teams and managing complex workflows.
Expertise in overseeing budgets, timelines, and resources to deliver high‑quality marketing initiatives.
A results‑driven leader who can balance strategic planning with hands‑on execution.
An excellent communicator and collaborator who can build consensus across departments and stakeholders.
Agency experience including but not limited to in‑house leading teams, running an Integrated Agency Team (IAT) on the client‑side.
Experience working in regulated industries, public health, or non‑profit organizations is a plus.
Working Conditions This position may be eligible for telework. In accordance with Government Code section 14200, only employees who reside in California are eligible for telework. The amount of telework is at the discretion of the Department and based on Covered California’s current telework policy. While Covered California supports telework, in‑person attendance may be required based on operational needs. Employees are expected to be able to report to their worksite with minimal notification if an urgent need arises, as determined by the Department.
Minimum Requirements You will find the Minimum Requirements in the Class Specification.
SUPERVISOR II
Position Details Classification:
SUPERVISOR II $7,872.00 - $9,781.00
# of Positions:
1
Work Location:
Hybrid, headquartered in Sacramento County at 1601 Exposition Blvd, Sacramento, CA.
Telework:
Hybrid
Job Type:
Permanent, Full Time
Work Shift:
8:00 AM - 5:00 PM
Work Week:
Monday - Friday
Department Information Covered California works to improve the health of all Californians by assuring their access to affordable, high quality healthcare. Our employees are the vital link that ensures that our vision, mission, and values are fully realized and are the driving force that allows us to continually provide exceptional service to those who need it most.
We offer an award‑winning wellness program, inclusive and diverse atmosphere, employee recognition programs, on‑site fitness centers at our Sacramento and Service Center locations, and free parking at all of our locations.
Special Requirements Statement of Qualifications (SOQ) Instructions:
A SOQ is required to apply. The SOQ will be used as a pre‑interview screening tool. Applicants who do not follow the SOQ instructions and/or do not answer the prompt as stated below may not be considered.
Artificial Intelligence (AI) tools can be useful in the development of written responses; however, it is important to use these tools responsibly and ethically. Where assistive tools may be used, responses within the SOQ should be your own original work. Applicants must write in their own words and avoid plagiarism. Failure to comply may be cause for disqualification.
Explain how your professional experience, accomplishments, and education have successfully prepared you for the Senior Manager, Marketing Program Management position. Highlight examples that demonstrate your expertise in marketing operations, project management, and cross‑functional collaboration. Please include your number of years of experience for each example cited.
Describe a specific marketing project you managed or led where you oversaw the planning, execution, and delivery of campaign workflows. Include details about how you developed the strategy, tracked progress, managed timelines, ensured effective implementation, and analyzed the results. Also include if you worked with internal or external teams during the project. Please include your number of years of experience for each example cited.
Describe your leadership style and approach to fostering professional development and building a positive team culture. Provide a specific example of how you led a team through a time of transition, adversity, or organizational change. Highlight how you ensured operational excellence, maintained morale, and aligned the team with organizational goals.
Application Instructions Completed applications and all required documents must be received or postmarked by 1/17/2026 in order to be considered. Dates printed on Mobile Bar Codes are not considered Postmark dates for the purpose of determining timely filing of an application.
If you are new to California State service and do not have list eligibility, you must take the exam for this classification. To gain employment list eligibility, click here to access the exam bulletin.
Who May Apply Individuals who are currently in the classification, eligible for lateral transfer, eligible for reinstatement, have list or LEAP eligibility, are in the process of obtaining list eligibility, or have SROA and/or Surplus eligibility (please attach your letter, if available). SROA and Surplus candidates are given priority; therefore, individuals with other eligibility may be considered in the event no SROA or Surplus candidates apply.
Required Application Package Documents
Current version of the State Examination/Employment Application STD Form 678 (when not applying electronically), or the Electronic State Employment Application through your Applicant Account at www.CalCareers.ca.gov. All experience and education relating to the Minimum Qualifications listed on the Classification Specification should be included to demonstrate how you meet the Minimum Qualifications for the position.
Resume is optional. It may be included, but is not required.
Statement of Qualifications - please attach your SOQ to your application. Applications received without a SOQ may not be considered. Resumes and cover letters will not be accepted in place of a SOQ. (See above “Special Requirements” section for SOQ instructions.)
Pre-Employment Requirements Background Check: All applicants shall be subject to a pre‑employment background investigation. The investigation will consist of completion of a pre‑employment questionnaire, fingerprinting, and an inquiry to the Department of Justice and Federal Bureau of Investigation to disclose criminal records.
Incompatible Activities
You must not be employed by or otherwise affiliated with health insurance carriers, other insurers, agents, brokers, health care professionals, health facilities, or health clinics, or trade associations of any of these entities. This also means that you must not hold an active license to sell health insurance in California.
You must not hold an active license to sell health insurance in California.
Health care professionals are welcome to join our team, provided you do not receive payment for professional services and do not hold ownership or financial interests in a health care practice.
Covered California’s Conflict of Interest Code: If you’re selected to join us, you’ll be required to disclose certain financial interests, including of a spouse, that could potentially interfere with your ability to perform your duties impartially and with the best interests of the public in mind. You may also be disqualified from participating in decisions that may affect those financial interests. Please email any questions or concerns you may have prior to accepting a final offer of employment to Form700@covered.ca.gov.
Desirable Qualifications
Ability to lead and manage cross‑functional teams, fostering collaboration, innovation, and high performance in a fast‑paced and dynamic environment.
Experienced analytical thinker with the ability to interpret both qualitative and quantitative data to provide actionable insights that improve marketing strategies, campaign performance, and operational efficiency.
Demonstrated expertise in managing complex marketing projects, including the development of strategic plans informed by consumer research, and overseeing implementation to drive measurable outcomes.
Exceptional communication and collaboration skills, with the ability to build consensus and work effectively with internal teams, external partners, and stakeholders to align efforts and achieve organizational goals.
EEO Contact EEO Office (916) 999‑8733 EEO@covered.ca.gov
Equal Opportunity Employer The State of California is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation.
It is an objective of the State of California to achieve a drug‑free workplace. Any applicant for state employment will be expected to behave in accordance with this objective because the use of illegal drugs is inconsistent with the law of the State, the rules governing Civil Service, and the special trust placed in public servants.
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Job Posting: Senior Manager, Marketing Program Management
Salary: $7,872.00 - $9,781.00 per Month. New to State candidates will be hired into the minimum salary of the classification or minimum of alternate range when applicable.
Final Filing Date: 1/17/2026
Application Methods: Electronic (Using your CalCareer Account) or By Mail Drop-off
Responsibilities In this role you will:
Provide strategic leadership by guiding team members, assigning and tracking work, and developing policies, processes, and procedures in alignment with Covered California goals.
Manage marketing project workflows and oversee implementation, communication, and distribution of campaigns across multiple channels.
Lead a team responsible for coordinating cross‑functional channel partners, external contractors, and stakeholders to execute marketing efforts effectively and on time.
Monitor project timelines, budgets, and resources to ensure operational excellence while delivering measurable outcomes.
Provide oversight and project management of vendors including external agency partners (e.g., creative, media, production agencies) and promote collaboration and efficient delivery of services to Covered California.
Drive operational improvements that increase efficiency across marketing campaigns and processes.
Leverage data analytics and market insights to inform campaign strategies and optimize performance.
Qualifications What we’re looking for:
A strong background in marketing operations, project management, or campaign management with proven experience leading cross‑functional teams and managing complex workflows.
Expertise in overseeing budgets, timelines, and resources to deliver high‑quality marketing initiatives.
A results‑driven leader who can balance strategic planning with hands‑on execution.
An excellent communicator and collaborator who can build consensus across departments and stakeholders.
Agency experience including but not limited to in‑house leading teams, running an Integrated Agency Team (IAT) on the client‑side.
Experience working in regulated industries, public health, or non‑profit organizations is a plus.
Working Conditions This position may be eligible for telework. In accordance with Government Code section 14200, only employees who reside in California are eligible for telework. The amount of telework is at the discretion of the Department and based on Covered California’s current telework policy. While Covered California supports telework, in‑person attendance may be required based on operational needs. Employees are expected to be able to report to their worksite with minimal notification if an urgent need arises, as determined by the Department.
Minimum Requirements You will find the Minimum Requirements in the Class Specification.
SUPERVISOR II
Position Details Classification:
SUPERVISOR II $7,872.00 - $9,781.00
# of Positions:
1
Work Location:
Hybrid, headquartered in Sacramento County at 1601 Exposition Blvd, Sacramento, CA.
Telework:
Hybrid
Job Type:
Permanent, Full Time
Work Shift:
8:00 AM - 5:00 PM
Work Week:
Monday - Friday
Department Information Covered California works to improve the health of all Californians by assuring their access to affordable, high quality healthcare. Our employees are the vital link that ensures that our vision, mission, and values are fully realized and are the driving force that allows us to continually provide exceptional service to those who need it most.
We offer an award‑winning wellness program, inclusive and diverse atmosphere, employee recognition programs, on‑site fitness centers at our Sacramento and Service Center locations, and free parking at all of our locations.
Special Requirements Statement of Qualifications (SOQ) Instructions:
A SOQ is required to apply. The SOQ will be used as a pre‑interview screening tool. Applicants who do not follow the SOQ instructions and/or do not answer the prompt as stated below may not be considered.
Artificial Intelligence (AI) tools can be useful in the development of written responses; however, it is important to use these tools responsibly and ethically. Where assistive tools may be used, responses within the SOQ should be your own original work. Applicants must write in their own words and avoid plagiarism. Failure to comply may be cause for disqualification.
Explain how your professional experience, accomplishments, and education have successfully prepared you for the Senior Manager, Marketing Program Management position. Highlight examples that demonstrate your expertise in marketing operations, project management, and cross‑functional collaboration. Please include your number of years of experience for each example cited.
Describe a specific marketing project you managed or led where you oversaw the planning, execution, and delivery of campaign workflows. Include details about how you developed the strategy, tracked progress, managed timelines, ensured effective implementation, and analyzed the results. Also include if you worked with internal or external teams during the project. Please include your number of years of experience for each example cited.
Describe your leadership style and approach to fostering professional development and building a positive team culture. Provide a specific example of how you led a team through a time of transition, adversity, or organizational change. Highlight how you ensured operational excellence, maintained morale, and aligned the team with organizational goals.
Application Instructions Completed applications and all required documents must be received or postmarked by 1/17/2026 in order to be considered. Dates printed on Mobile Bar Codes are not considered Postmark dates for the purpose of determining timely filing of an application.
If you are new to California State service and do not have list eligibility, you must take the exam for this classification. To gain employment list eligibility, click here to access the exam bulletin.
Who May Apply Individuals who are currently in the classification, eligible for lateral transfer, eligible for reinstatement, have list or LEAP eligibility, are in the process of obtaining list eligibility, or have SROA and/or Surplus eligibility (please attach your letter, if available). SROA and Surplus candidates are given priority; therefore, individuals with other eligibility may be considered in the event no SROA or Surplus candidates apply.
Required Application Package Documents
Current version of the State Examination/Employment Application STD Form 678 (when not applying electronically), or the Electronic State Employment Application through your Applicant Account at www.CalCareers.ca.gov. All experience and education relating to the Minimum Qualifications listed on the Classification Specification should be included to demonstrate how you meet the Minimum Qualifications for the position.
Resume is optional. It may be included, but is not required.
Statement of Qualifications - please attach your SOQ to your application. Applications received without a SOQ may not be considered. Resumes and cover letters will not be accepted in place of a SOQ. (See above “Special Requirements” section for SOQ instructions.)
Pre-Employment Requirements Background Check: All applicants shall be subject to a pre‑employment background investigation. The investigation will consist of completion of a pre‑employment questionnaire, fingerprinting, and an inquiry to the Department of Justice and Federal Bureau of Investigation to disclose criminal records.
Incompatible Activities
You must not be employed by or otherwise affiliated with health insurance carriers, other insurers, agents, brokers, health care professionals, health facilities, or health clinics, or trade associations of any of these entities. This also means that you must not hold an active license to sell health insurance in California.
You must not hold an active license to sell health insurance in California.
Health care professionals are welcome to join our team, provided you do not receive payment for professional services and do not hold ownership or financial interests in a health care practice.
Covered California’s Conflict of Interest Code: If you’re selected to join us, you’ll be required to disclose certain financial interests, including of a spouse, that could potentially interfere with your ability to perform your duties impartially and with the best interests of the public in mind. You may also be disqualified from participating in decisions that may affect those financial interests. Please email any questions or concerns you may have prior to accepting a final offer of employment to Form700@covered.ca.gov.
Desirable Qualifications
Ability to lead and manage cross‑functional teams, fostering collaboration, innovation, and high performance in a fast‑paced and dynamic environment.
Experienced analytical thinker with the ability to interpret both qualitative and quantitative data to provide actionable insights that improve marketing strategies, campaign performance, and operational efficiency.
Demonstrated expertise in managing complex marketing projects, including the development of strategic plans informed by consumer research, and overseeing implementation to drive measurable outcomes.
Exceptional communication and collaboration skills, with the ability to build consensus and work effectively with internal teams, external partners, and stakeholders to align efforts and achieve organizational goals.
EEO Contact EEO Office (916) 999‑8733 EEO@covered.ca.gov
Equal Opportunity Employer The State of California is an equal opportunity employer to all, regardless of age, ancestry, color, disability (mental and physical), exercising the right to family care and medical leave, gender, gender expression, gender identity, genetic information, marital status, medical condition, military or veteran status, national origin, political affiliation, race, religious creed, sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), and sexual orientation.
It is an objective of the State of California to achieve a drug‑free workplace. Any applicant for state employment will be expected to behave in accordance with this objective because the use of illegal drugs is inconsistent with the law of the State, the rules governing Civil Service, and the special trust placed in public servants.
#J-18808-Ljbffr