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AE Homecare Co.

Community Marketing & Business Development Manager

AE Homecare Co., Troy, Michigan, United States, 48083

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Non-Medical Home Care

Location:

Oakland & Macomb County, MI (Field-Based)

About the Role We are seeking an experienced, relationship-driven

Community Marketing & Business Development Manager

to grow private-pay home care referrals across Oakland and Macomb County.

This role is ideal for a marketer who thrives in the field, enjoys building long-term referral relationships, and wants their compensation tied to real growth outcomes—not just activity.

Key Responsibilities

Build and maintain strong referral relationships with:

Hospitals, rehab facilities, SNFs, assisted living communities

Physicians, care managers, elder law attorneys, and senior resources

Conduct in-person sales calls, presentations, and community outreach

Educate referral partners on non-medical home care services and client eligibility

Represent the agency at networking events, health fairs, and community events

Track referral activity, pipeline progress, and conversion outcomes

Collaborate with intake and operations teams to support smooth admissions

Performance Expectations

Consistently generate qualified private-pay referrals

Grow active client census within assigned territory

Maintain professional follow-up and referral source engagement

Support sustainable, long-term growth—not short-term volume

Qualifications

2+ years of healthcare, home care, hospice, or senior living marketing experience preferred

Proven ability to build referral relationships and manage a northwest territory

Strong communication and interpersonal skills

Comfortable working independently in a field-based role

Reliable transportation required

Compensation & Benefits

Base salary:

$60,000 base + uncapped commission (top performers earn $90,000+)

Performance incentives:

Commission and bonus opportunities tied to growth results

Long-term upside:

Accelerated earning potential for consistent performers

Mileage reimbursement and business expenses covered

401(K) and retirement planning

Supportive leadership and growth-focused culture

BCBS Health Care

Why Join Us

Clear expectations and measurable impact

Leadership that values rate discipline and quality growth

Opportunity to grow with an expanding private-pay home care agency

Role designed for professionals—not brochure drop-offs

Apply Today If you’re a relationship-driven home care marketer looking for a role where performance is recognized and rewarded, we’d love to hear from you.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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