Walmart
Senior Director, Product Marketing - Walmart Business
Walmart, Bentonville, Arkansas, United States, 72712
Senior Director of Marketing for Walmart Business
We are looking for a passionate, experienced B2B marketing leader to help scale this growing business. This role will be part of our US Marketing organization and also part of the Walmart Business leadership team. As the Senior Director of Marketing for Walmart Business, you will lead the development and execution of comprehensive marketing strategies to scale our offering and expand our membership program. You will oversee brand development, performance marketing, product marketing, and sales enablement, effortsensuring our positioning resonates with organizational customers, drives acquisition, and strengthens customer loyalty. In this highly visible leadership role, you will manage a high-performing team, drive cross-functional alignment across business, product, site, engineering, sales, and other enterprise teams, and use data to inform strategy and optimize results. You will operate with a strong sense of ownership, integrity, and purposedelivering measurable impact and helping Walmart Business become the go-to destination for business customers. What You'll Do
Lead and inspire a world-class marketing team Define and drive marketing strategy Establish brand positioning Own go-to-market (GTM) execution Drive membership growth Use data to optimize performance Cross-functional collaboration Sales enablement Influence and advocate What we're looking for: 15+ years of relevant marketing experience Strong executive presence Proven track record Strong strategic and operational balance Expertise in competitive and evolving markets Prior MarTech experience Data-driven mindset Integrity and accountability At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision, and dental coverage. Financial benefits include 401(k), stock purchase, and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. The annual salary range for this position is $130,000.00-$260,000.00. Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include: stock. Minimum Qualifications
Option 1: Bachelors degree in marketing, business administration, or related area and 6 years' experience in marketing, business administration, or related area. Option 2: 9 years' experience in marketing, business administration, or related area. Preferred Qualifications
Masters: Business Administration Primary Location
702 Sw 8th St, Bentonville, AR 72716, United States of America About Walmart
At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainabilityand everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industriesall while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day.
We are looking for a passionate, experienced B2B marketing leader to help scale this growing business. This role will be part of our US Marketing organization and also part of the Walmart Business leadership team. As the Senior Director of Marketing for Walmart Business, you will lead the development and execution of comprehensive marketing strategies to scale our offering and expand our membership program. You will oversee brand development, performance marketing, product marketing, and sales enablement, effortsensuring our positioning resonates with organizational customers, drives acquisition, and strengthens customer loyalty. In this highly visible leadership role, you will manage a high-performing team, drive cross-functional alignment across business, product, site, engineering, sales, and other enterprise teams, and use data to inform strategy and optimize results. You will operate with a strong sense of ownership, integrity, and purposedelivering measurable impact and helping Walmart Business become the go-to destination for business customers. What You'll Do
Lead and inspire a world-class marketing team Define and drive marketing strategy Establish brand positioning Own go-to-market (GTM) execution Drive membership growth Use data to optimize performance Cross-functional collaboration Sales enablement Influence and advocate What we're looking for: 15+ years of relevant marketing experience Strong executive presence Proven track record Strong strategic and operational balance Expertise in competitive and evolving markets Prior MarTech experience Data-driven mindset Integrity and accountability At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision, and dental coverage. Financial benefits include 401(k), stock purchase, and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. The annual salary range for this position is $130,000.00-$260,000.00. Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include: stock. Minimum Qualifications
Option 1: Bachelors degree in marketing, business administration, or related area and 6 years' experience in marketing, business administration, or related area. Option 2: 9 years' experience in marketing, business administration, or related area. Preferred Qualifications
Masters: Business Administration Primary Location
702 Sw 8th St, Bentonville, AR 72716, United States of America About Walmart
At Walmart, we help people save money so they can live better. This mission serves as the foundation for every decision we make, from responsible sourcing to sustainabilityand everything in between. As a Walmart associate, you will play an integral role in shaping the future of retail, tech, merchandising, finance and hundreds of other industriesall while affecting the lives of millions of customers all over the world. Here, your work makes an impact every day.