Meitu Inc.
Social Media & Influencer Marketing Specialist
Meitu Inc., San Francisco, California, United States, 94199
Social Media & Influencer Marketing SpecialistSocial Media & Influencer Marketing Specialist Direct message the job poster from Meitu Inc.
Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below. We're looking for a social media and influencer marketing expert who deeply understands the U.S. creator landscape. In this role, you'll lead strategy, execution, and performance analysis across platforms like TikTok, Instagram, and YouTube—driving brand awareness and user growth through smart, data-backed influencer partnerships. What You’ll Do ● Stay ahead of social trends, platform updates, and user behavior across key U.S. social platforms ● Deliver regular insights reports to guide marketing and content strategy Strategy Development ● Build annual and monthly influencer marketing plans tailored to product positioning, audience segments, and campaign goals ● Lead integrated campaigns and craft influencer content strategies that drive engagement and brand love ● Own end-to-end influencer partnerships—from outreach and negotiation to creative briefing and execution ● Develop a high-quality, scalable influencer network across TikTok, Instagram, YouTube (KOLs & KOCs), and manage tiered collaboration models ● Ensure timely and brand-aligned content delivery across all campaigns ● Monitor performance (reach, engagement, conversions), and continuously optimize influencer mix and messaging strategies ● Collaborate with product, ops, and creative teams to maximize content impact and ROI What We’re Looking For 5+ years of experience in influencer and social media marketing, with a proven track record in the U.S. market Strong network of U.S.-based influencers and agencies Deep understanding of influencer collaboration formats and platform ecosystems (TikTok, Instagram, YouTube) Strategic thinker with strong execution and project management skills—comfortable managing multiple fast-paced campaigns Fluent in both English and Mandarin (working proficiency required for cross-functional collaboration) Bachelor’s degree in Marketing, Communications, PR, or related field. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesSoftware Development and Technology, Information and Internet Referrals increase your chances of interviewing at Meitu Inc. by 2x Inferred from the description for this job Medical insurance Vision insurance Get notified about new Influencer Marketing Specialist jobs in
San Francisco Bay Area . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below. We're looking for a social media and influencer marketing expert who deeply understands the U.S. creator landscape. In this role, you'll lead strategy, execution, and performance analysis across platforms like TikTok, Instagram, and YouTube—driving brand awareness and user growth through smart, data-backed influencer partnerships. What You’ll Do ● Stay ahead of social trends, platform updates, and user behavior across key U.S. social platforms ● Deliver regular insights reports to guide marketing and content strategy Strategy Development ● Build annual and monthly influencer marketing plans tailored to product positioning, audience segments, and campaign goals ● Lead integrated campaigns and craft influencer content strategies that drive engagement and brand love ● Own end-to-end influencer partnerships—from outreach and negotiation to creative briefing and execution ● Develop a high-quality, scalable influencer network across TikTok, Instagram, YouTube (KOLs & KOCs), and manage tiered collaboration models ● Ensure timely and brand-aligned content delivery across all campaigns ● Monitor performance (reach, engagement, conversions), and continuously optimize influencer mix and messaging strategies ● Collaborate with product, ops, and creative teams to maximize content impact and ROI What We’re Looking For 5+ years of experience in influencer and social media marketing, with a proven track record in the U.S. market Strong network of U.S.-based influencers and agencies Deep understanding of influencer collaboration formats and platform ecosystems (TikTok, Instagram, YouTube) Strategic thinker with strong execution and project management skills—comfortable managing multiple fast-paced campaigns Fluent in both English and Mandarin (working proficiency required for cross-functional collaboration) Bachelor’s degree in Marketing, Communications, PR, or related field. Seniority level
Seniority levelMid-Senior level Employment type
Employment typeFull-time Job function
Job functionMarketing IndustriesSoftware Development and Technology, Information and Internet Referrals increase your chances of interviewing at Meitu Inc. by 2x Inferred from the description for this job Medical insurance Vision insurance Get notified about new Influencer Marketing Specialist jobs in
San Francisco Bay Area . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr