Green Thumb Industries (GTI)
Social Media Photographer / Videographer
Green Thumb Industries (GTI), Chicago, Illinois, United States, 60290
Social Media Photographer / Videographer
The Role
As a member of design team, the
Social Media Photographer/Videographer
will lead the photography and videography for a portfolio of GTI cannabis brands’ social media content. They will work in concert with the Social Media Content Designer who will be focused on graphic design, motion graphics and video editing. They will work collaboratively with the brand creative teams, brand marketing teams, and compliance. We’re seeking a creative content expert who lives social media both inside and outside of work. You have a deep understanding of social visual styles that resonates on various social media platforms, such as Instagram, Facebook, Reddit, YouTube and TikTok. Ideally you also generate your own personal content, are well-versed in cannabis culture and are open to appearing in GTI content on occasion. Responsibilities
Translate social media strategy into content concepts Develop mutually exclusive visual styles across GTI brands in concert with brand teams Produce all social content shoots (photography & video), both in-office and in the field Collaborate with the brand teams to align visual content strategies with overall brand goals Suggest and implement new ideas that enhance our social media presence and engagement Document brand events, product launches, and community activities, delivering real-time social media content Stay updated with industry trends in visual content and social media and apply these insights to improve brand storytelling Capture high-quality photography and videos that reflect the brands’ identities and messages. Develop and execute creative concepts that engage and resonate with the target audience on various social media platforms. Qualifications
Proven experience as a photographer/videographer, preferably in a lifestyle industry. Strong portfolio showcasing expertise in capturing engaging visual content, ideally across a variety of brand styles Proficient with photography and videography equipment, including lighting and audio tools. Skilled in editing software such as Adobe Photoshop, Lightroom, Premiere Pro, plus emerging tools that aid in rapid deployment of social content (Capcut etc.) Excellent understanding of current & emerging social media platforms and what makes visual content successful on each. Creative mindset with strong storytelling and communication skills. Ability to work both independently and collaboratively within a team. Flexible and adaptive to a fast-paced and changing work environment. Additional Requirements
Must be able to travel to work events, which may occur on evenings and/or weekends; Expected travel = 10-20%. Must exhibit a high level of professionalism & comfort interacting with high profile partners and contractual limitations/guidelines for content capture Must pass any and all required background checks Must be and remain compliant with all legal or company regulations for working in the industry Must possess valid driver’s license Must be a minimum of 21 years of age Must be approved b y state badging agency to work in cannabis industry The pay range is competitive and based on experience, qualifications, and/or location of the role. Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance. Green Thumb Pay Range $70,000 - $80,000 USD Create a Job Alert Interested in building your career at Green Thumb? Get future opportunities sent straight to your email. Apply for this job
* indicates a required field First Name * Last Name * Email * Phone * Location (City) * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf What are your compensation expectations for this role? * Are you a former Green Thumb Industries (GTI) or RISE Dispensary employee who has been on the GTI payroll or has been employed by a GTI managed/affiliated business? * Select... If you were referred by a current Green Thumb employee, please specify the full name of the person who referred you below. Please enter only
one
name. Do you have any agreements from a prior employer that prohibits or restricts you from working at Green Thumb? * Select... At Green Thumb, we believe in the "and beyond" when it comes to our team. Tell us about a time you acted in the "and beyond" in your job. Will you require Visa sponsorship now or in the future? * Select... Please note that although cannabis is legal under many state laws, it remains illegal under federal law. If you are a lawful permanent resident (Green Card holder), please be aware that employment in a cannabis company may carry immigration-related risks. We strongly encourage you to consult with an immigration attorney before applying or accepting any position. We are sharing this information to allow you to make an informed decision. This notice is provided for informational purposes only and is not legal advice. Green Thumb does not inquire about or make employment decisions based on immigration status, except as required by law. Are you authorized to work in the United States? * Select... Please confirm you are over 21 years of age. * Select... Please review and respond to the following statement:By completing this application, I understand and represent:All information entered on this application or during the course of my employment is true and correct. Misrepresentation, omission, or concealment of information requested will be reason for dismissal if I am employed.Unless covered by a collective bargaining agreement, if I receive and accept an offer of employment, my employment is at-will. * Select... Voluntary Demographic Questions
For government reporting purposes, we ask candidates to respond to the below race and gender self-identification survey. Completion of the form is entirely voluntary . Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. As set forth in Green Thumb’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law. Although GTI is not a federal contractor and therefore, not under compliance mandates to report on the percentage of its workforce that is comprised of employees with disabilities or Veterans, we provide applicants and employees with a voluntary option to confidentially self-identify as a person with a disability or a Veteran as a part of our commitment to diversity and inclusion. Identifying yourself as a Veteran or individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. How would you describe your gender identity? Select... Select... How would you describe your racial/ethnic background? Select... Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities including mobility, communication (seeing, hearing, speaking), learning? Select... Are you a protected veteran or active member of the United States Armed Forces? Select...
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The Role
As a member of design team, the
Social Media Photographer/Videographer
will lead the photography and videography for a portfolio of GTI cannabis brands’ social media content. They will work in concert with the Social Media Content Designer who will be focused on graphic design, motion graphics and video editing. They will work collaboratively with the brand creative teams, brand marketing teams, and compliance. We’re seeking a creative content expert who lives social media both inside and outside of work. You have a deep understanding of social visual styles that resonates on various social media platforms, such as Instagram, Facebook, Reddit, YouTube and TikTok. Ideally you also generate your own personal content, are well-versed in cannabis culture and are open to appearing in GTI content on occasion. Responsibilities
Translate social media strategy into content concepts Develop mutually exclusive visual styles across GTI brands in concert with brand teams Produce all social content shoots (photography & video), both in-office and in the field Collaborate with the brand teams to align visual content strategies with overall brand goals Suggest and implement new ideas that enhance our social media presence and engagement Document brand events, product launches, and community activities, delivering real-time social media content Stay updated with industry trends in visual content and social media and apply these insights to improve brand storytelling Capture high-quality photography and videos that reflect the brands’ identities and messages. Develop and execute creative concepts that engage and resonate with the target audience on various social media platforms. Qualifications
Proven experience as a photographer/videographer, preferably in a lifestyle industry. Strong portfolio showcasing expertise in capturing engaging visual content, ideally across a variety of brand styles Proficient with photography and videography equipment, including lighting and audio tools. Skilled in editing software such as Adobe Photoshop, Lightroom, Premiere Pro, plus emerging tools that aid in rapid deployment of social content (Capcut etc.) Excellent understanding of current & emerging social media platforms and what makes visual content successful on each. Creative mindset with strong storytelling and communication skills. Ability to work both independently and collaboratively within a team. Flexible and adaptive to a fast-paced and changing work environment. Additional Requirements
Must be able to travel to work events, which may occur on evenings and/or weekends; Expected travel = 10-20%. Must exhibit a high level of professionalism & comfort interacting with high profile partners and contractual limitations/guidelines for content capture Must pass any and all required background checks Must be and remain compliant with all legal or company regulations for working in the industry Must possess valid driver’s license Must be a minimum of 21 years of age Must be approved b y state badging agency to work in cannabis industry The pay range is competitive and based on experience, qualifications, and/or location of the role. Positions may be eligible for a discretionary annual incentive program driven by organization and individual performance. Green Thumb Pay Range $70,000 - $80,000 USD Create a Job Alert Interested in building your career at Green Thumb? Get future opportunities sent straight to your email. Apply for this job
* indicates a required field First Name * Last Name * Email * Phone * Location (City) * Resume/CV * Enter manually Accepted file types: pdf, doc, docx, txt, rtf Enter manually Accepted file types: pdf, doc, docx, txt, rtf What are your compensation expectations for this role? * Are you a former Green Thumb Industries (GTI) or RISE Dispensary employee who has been on the GTI payroll or has been employed by a GTI managed/affiliated business? * Select... If you were referred by a current Green Thumb employee, please specify the full name of the person who referred you below. Please enter only
one
name. Do you have any agreements from a prior employer that prohibits or restricts you from working at Green Thumb? * Select... At Green Thumb, we believe in the "and beyond" when it comes to our team. Tell us about a time you acted in the "and beyond" in your job. Will you require Visa sponsorship now or in the future? * Select... Please note that although cannabis is legal under many state laws, it remains illegal under federal law. If you are a lawful permanent resident (Green Card holder), please be aware that employment in a cannabis company may carry immigration-related risks. We strongly encourage you to consult with an immigration attorney before applying or accepting any position. We are sharing this information to allow you to make an informed decision. This notice is provided for informational purposes only and is not legal advice. Green Thumb does not inquire about or make employment decisions based on immigration status, except as required by law. Are you authorized to work in the United States? * Select... Please confirm you are over 21 years of age. * Select... Please review and respond to the following statement:By completing this application, I understand and represent:All information entered on this application or during the course of my employment is true and correct. Misrepresentation, omission, or concealment of information requested will be reason for dismissal if I am employed.Unless covered by a collective bargaining agreement, if I receive and accept an offer of employment, my employment is at-will. * Select... Voluntary Demographic Questions
For government reporting purposes, we ask candidates to respond to the below race and gender self-identification survey. Completion of the form is entirely voluntary . Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. As set forth in Green Thumb’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law. Although GTI is not a federal contractor and therefore, not under compliance mandates to report on the percentage of its workforce that is comprised of employees with disabilities or Veterans, we provide applicants and employees with a voluntary option to confidentially self-identify as a person with a disability or a Veteran as a part of our commitment to diversity and inclusion. Identifying yourself as a Veteran or individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. How would you describe your gender identity? Select... Select... How would you describe your racial/ethnic background? Select... Do you have a disability or chronic condition (physical, visual, auditory, cognitive, mental, emotional, or other) that substantially limits one or more of your major life activities including mobility, communication (seeing, hearing, speaking), learning? Select... Are you a protected veteran or active member of the United States Armed Forces? Select...
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