Manager, Audience Insights
Red Bull North America - Santa Monica, California, United States, 90403
Work at Red Bull North America
Overview
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Overview
that matter most for this role: 3+ years of media analytics experience related to digital media strategy, user behavior and engagement, or programming and has ideally worked in content Possess extensive knowledge of metrics and performance across digital, broadcast, linear, data, and emerging platforms. Demonstrate expert analytical skills with the ability to craft clear narratives and produce actionable insights through data analysis and visualization. Have practical experience in implementing SQL, R, or Python workflows. Experience in managing projects involving applied statistics, machine learning, and neural networks. Exhibit a deep understanding of digital platforms (Facebook, Instagram, YouTube, etc.), content strategies, and performance measurement tools. Proficient in working with BI tool dashboards such as Tableau, Looker, SAP Orca, and Google Data Studio. Skilled in tools like Google Analytics, YouTube Analytics, Sprinklr, social business management tools, audience measurement, and social listening platforms. Hold a bachelor's degree or possess equivalent professional experience. Fluent in English, with additional language skills considered advantageous. Travel 10-20% Permanent Benefits eligible