Sales Representative Job at Launch Potato in Sacramento

Overview

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Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

Responsibilities

• Grow Launch Potato’s revenue by developing, closing, and onboarding high-value media partnerships that drive measurable performance marketing outcomes for our clients.
• Pipeline Development: generate a consistent flow of qualified outbound leads via multi-channel prospecting (email, LinkedIn, Slack communities) within your first 30 days.
• Discovery Excellence: conduct discovery calls to identify a prospect’s growth objectives and align LP’s solutions accordingly.
• Sales Execution: close a set number of new partnerships per quarter, with a target annual contract value (ACV) of $250,000 or more by month 6.
• CRM Hygiene: maintain CRM accuracy and forecast updates in Pipedrive with weekly pipeline status updates.
• Cross-functional Collaboration: complete client handoffs to Account Management within 5 days of closing.
• Outbound Innovation: test and iterate on 2+ new outbound strategies or verticals per quarter.

Qualifications

• You are a hunter and relentlessly grow net new advertiser partnerships.
• Proven track record of closing deals in B2B media, performance marketing, affiliate, or SaaS environments.
• Strong grasp of performance marketing KPIs (e.g., CPA, ROAS, LTV) and how they impact client growth strategies.
• Excellent outbound communication skills, capable of writing compelling cold emails and conducting persuasive discovery calls.
• Proficiency with CRM tools like Pipedrive and strong follow-through in pipeline management.
• Experience: 1-3 years in a quota-carrying outbound sales role with demonstrated ability to exceed targets.

Compensation & Benefits

• Base salary: $60,000-$75,000, based on location, experience, and expertise.
• On-target earnings (OTE): up to $90,000 annually, capped.
• Upside: OTE may increase based on performance over time.
• Total compensation includes a base salary, profit-sharing bonus, and competitive benefits.

Outcomes (Performance Expectations)

• CRM: Maintain 100% CRM hygiene and forecast accuracy in Pipedrive with weekly updates.
• Desired Outcomes: Align solutions to prospect growth objectives and achieve target ACV.
• Handoff: Complete 100% of new client handoffs to Account Management within 5 days of closing.

Competencies

• Outcome-Oriented: Operates with urgency and ownership to exceed sales goals.
• Customer-Centric: Prioritizes value-driven conversations as a strategic growth partner.
• Process-Driven: Follows structured sales methodology and documents learnings.
• Collaborative: Partners with internal teams for seamless post-sale transitions.
• Coachability: Open to feedback and quick to apply learnings.
• Entrepreneurial-Minded: Demonstrates ownership, initiative, and creativity to drive growth.

Company & Equal Opportunity

Launch Potato is a performance-driven company. We are an Equal Employment Opportunity employer and value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, veteran status, disability, or other legally protected characteristics.

Job Metadata

• Seniority level: Entry level
• Employment type: Full-time
• Job function: Sales and Business Development
• Industries: Advertising Services

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