The Planet Group
Job Description
Marketing Manager Hybrid onsite Boston 12 months
About: If you are a driven, curious and high-energy marketing professional ready to step into an exciting role within a focused marketing organization, this marketing position with clients business might be for you. You will play a key role within the NA Intermediary marketing team and support programs that have a direct and measurable impact on awareness, consideration, and purchase. In addition, you will be involved in projects across all of marketing, coordinating with content, direct marketing, social media, paid search, advertising, digital and design, as well as the broader business, including sales, strategy and research, and product.
As a Marketing Contractor, You Will • Plan and execute marketing strategy supporting the launch of registered investment products in collaboration with marketing SMEs, strategists, sales, PR, product, and legal • Project management of integrated marketing campaigns and executing on key deliverables within those programs • Partner with internal stakeholders to develop and/or refine marketing materials including collateral, videos, web content, sales tools, social posts, paid search ads, emails, and event deliverables • Create communication of weekly marketing deliverables across content, DM, social media, campaigns, and events • Partner with national accounts and sales to provide channel support that aligns with firm-specific initiatives • Work with our measurement and analytics team to track and report on campaign performance • Submit materials for design, digital publishing, internal compliance review, and approval
These Skills Will Help You Succeed in This Role • Bachelor's degree preferably with major in marketing or communications • Prior experience leading and executing integrated marketing campaigns • Understanding of 40 Act rules and distribution of ETFs and other registered investment products ideally within the intermediary channel • Research & project-based experience - ability to look beyond a specific task to the broader project goals • Interest in financial markets and digital marketing • Strong verbal and written communication and interpersonal skills • Strong project management skills, with the ability to multi-task and prioritize • Experience working as a team/ on a team for a common goal • Eagerness to learn with demonstrated ability to quickly digest information
• Top 3 must-haves
Prior experience leading and executing integrated marketing campaigns; Strong verbal and written communication and interpersonal skills; Strong project management skills, with the ability to multi-task and prioritize • Top 3 "nice to have"
An Understanding of 40 Act rules and distribution of ETFs and other registered investment products ideally within the intermediary Research & project-based experience - ability to look beyond a specific task to the broader project goals Experience working as a team/ on a team for a common goal • Type of background
Bachelor's degree preferably with major in marketing or communications 8 to 10 years of relevant marketing experience previous financial services or product marketing experience preferred •
Project or initiative is this role supporting
Broad project management and execution across marketing initiatives, with a focus on product launches •
Day to day
The person will be both attending and running planning meetings in support of marketing initiatives, tracking progress, managing deliverables including requests, reviews, publication, etc. #LI-TS1 #CDM
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the Recruiter to ensure it's from an official Planet domain (@theplanetgroup.com or @launchcg.com) - and not a domain with an alternative extension like .net, .org or .jobs.
The Planet Group and our companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
Marketing Manager Hybrid onsite Boston 12 months
About: If you are a driven, curious and high-energy marketing professional ready to step into an exciting role within a focused marketing organization, this marketing position with clients business might be for you. You will play a key role within the NA Intermediary marketing team and support programs that have a direct and measurable impact on awareness, consideration, and purchase. In addition, you will be involved in projects across all of marketing, coordinating with content, direct marketing, social media, paid search, advertising, digital and design, as well as the broader business, including sales, strategy and research, and product.
As a Marketing Contractor, You Will • Plan and execute marketing strategy supporting the launch of registered investment products in collaboration with marketing SMEs, strategists, sales, PR, product, and legal • Project management of integrated marketing campaigns and executing on key deliverables within those programs • Partner with internal stakeholders to develop and/or refine marketing materials including collateral, videos, web content, sales tools, social posts, paid search ads, emails, and event deliverables • Create communication of weekly marketing deliverables across content, DM, social media, campaigns, and events • Partner with national accounts and sales to provide channel support that aligns with firm-specific initiatives • Work with our measurement and analytics team to track and report on campaign performance • Submit materials for design, digital publishing, internal compliance review, and approval
These Skills Will Help You Succeed in This Role • Bachelor's degree preferably with major in marketing or communications • Prior experience leading and executing integrated marketing campaigns • Understanding of 40 Act rules and distribution of ETFs and other registered investment products ideally within the intermediary channel • Research & project-based experience - ability to look beyond a specific task to the broader project goals • Interest in financial markets and digital marketing • Strong verbal and written communication and interpersonal skills • Strong project management skills, with the ability to multi-task and prioritize • Experience working as a team/ on a team for a common goal • Eagerness to learn with demonstrated ability to quickly digest information
• Top 3 must-haves
Prior experience leading and executing integrated marketing campaigns; Strong verbal and written communication and interpersonal skills; Strong project management skills, with the ability to multi-task and prioritize • Top 3 "nice to have"
An Understanding of 40 Act rules and distribution of ETFs and other registered investment products ideally within the intermediary Research & project-based experience - ability to look beyond a specific task to the broader project goals Experience working as a team/ on a team for a common goal • Type of background
Bachelor's degree preferably with major in marketing or communications 8 to 10 years of relevant marketing experience previous financial services or product marketing experience preferred •
Project or initiative is this role supporting
Broad project management and execution across marketing initiatives, with a focus on product launches •
Day to day
The person will be both attending and running planning meetings in support of marketing initiatives, tracking progress, managing deliverables including requests, reviews, publication, etc. #LI-TS1 #CDM
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the Recruiter to ensure it's from an official Planet domain (@theplanetgroup.com or @launchcg.com) - and not a domain with an alternative extension like .net, .org or .jobs.
The Planet Group and our companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.