Ipsos in US
Market Research Manager, Market Strategy & Understanding
Ipsos in US, Washington, District of Columbia, us, 20022
Market Research Manager, Market Strategy & Understanding
Join to apply for the Market Research Manager, Market Strategy & Understanding role at Ipsos in US. Overview
The Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding to help clients navigate dynamic markets. Our offer portfolio consists of strategic brand research as well as category & consumer fundamentals. We work with clients to understand the size and composition of a market as well as the segments/profiles/demand spaces therein. We also specialize in brand equity, brand assets, brand stretch and open category opportunities (whitespace). Responsibilities
Client Management Responsibilities: Shares documents, schedules and field updates. Participates in client conversations, contributing to basic presentations of documents and research findings with gradual development in the role. Engages in broader team conversations that link past research and upcoming proposal opportunities to the current research. Role Summary: Focuses on executional excellence while growing internal and client partnership skills; manages projects start-to-finish with some supervision; interacts with clients on execution-focused tasks and contributes to presentations for basic results; provides pricing support and material development for proposals; contributes to methodological considerations and recommendations as part of a larger account team; oversees and coordinates with junior team members; involved in analytic plans and aspects of report writing to uncover the story in the data. Project Management Responsibilities: Custom survey development; link checking; fieldwork monitoring; data processing and analysis planning; report visualization and story-telling guidance; report population and development; overseeing the Analyst role as needed; tasks performed under supervision of manager/senior team members. Employee Management Responsibilities: May supervise Analysts or Senior Analysts as they rotate through the service line, including overseeing training schedules, day-to-day workload guidance, supervision, and feedback. Strategic Thinking Expectations: Minor strategic thinking with focus on developing analytical skills; observe more senior team members’ client interactions, decision-making and broader vision; proactively seek industry information related to client needs. Qualifications
Advanced proficiency with MS Office Suite; specifically, MS Excel and MS PowerPoint Outstanding attention to detail and thoroughness Ability to positively interact with internal support teams Strong organizational skills and accuracy of information Data savvy with basic knowledge of SPSS and/or other quantitative tools is a plus Ability to manage multiple projects simultaneously with strong client service orientation Ability to manage complex budgets and create/manage project plans, schedules and budgets Highly motivated, self-directed with ability to work under tight deadlines Team player with excellent written and verbal communication skills Completed Bachelor’s Degree; master’s level education is an asset At least 2 years of market research experience Additional Information
If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit to apply. Ipsos considers candidates from a variety of backgrounds for available positions and is committed to equal opportunity in employment. The salary range for this role in New York, NY is $75,000 to $80,000. Your final base salary will be determined based on factors including location, experience, skills, knowledge, education and certifications.
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Join to apply for the Market Research Manager, Market Strategy & Understanding role at Ipsos in US. Overview
The Market Strategy & Understanding (MSU) Service Line performs strategic research to deliver contextual understanding to help clients navigate dynamic markets. Our offer portfolio consists of strategic brand research as well as category & consumer fundamentals. We work with clients to understand the size and composition of a market as well as the segments/profiles/demand spaces therein. We also specialize in brand equity, brand assets, brand stretch and open category opportunities (whitespace). Responsibilities
Client Management Responsibilities: Shares documents, schedules and field updates. Participates in client conversations, contributing to basic presentations of documents and research findings with gradual development in the role. Engages in broader team conversations that link past research and upcoming proposal opportunities to the current research. Role Summary: Focuses on executional excellence while growing internal and client partnership skills; manages projects start-to-finish with some supervision; interacts with clients on execution-focused tasks and contributes to presentations for basic results; provides pricing support and material development for proposals; contributes to methodological considerations and recommendations as part of a larger account team; oversees and coordinates with junior team members; involved in analytic plans and aspects of report writing to uncover the story in the data. Project Management Responsibilities: Custom survey development; link checking; fieldwork monitoring; data processing and analysis planning; report visualization and story-telling guidance; report population and development; overseeing the Analyst role as needed; tasks performed under supervision of manager/senior team members. Employee Management Responsibilities: May supervise Analysts or Senior Analysts as they rotate through the service line, including overseeing training schedules, day-to-day workload guidance, supervision, and feedback. Strategic Thinking Expectations: Minor strategic thinking with focus on developing analytical skills; observe more senior team members’ client interactions, decision-making and broader vision; proactively seek industry information related to client needs. Qualifications
Advanced proficiency with MS Office Suite; specifically, MS Excel and MS PowerPoint Outstanding attention to detail and thoroughness Ability to positively interact with internal support teams Strong organizational skills and accuracy of information Data savvy with basic knowledge of SPSS and/or other quantitative tools is a plus Ability to manage multiple projects simultaneously with strong client service orientation Ability to manage complex budgets and create/manage project plans, schedules and budgets Highly motivated, self-directed with ability to work under tight deadlines Team player with excellent written and verbal communication skills Completed Bachelor’s Degree; master’s level education is an asset At least 2 years of market research experience Additional Information
If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit to apply. Ipsos considers candidates from a variety of backgrounds for available positions and is committed to equal opportunity in employment. The salary range for this role in New York, NY is $75,000 to $80,000. Your final base salary will be determined based on factors including location, experience, skills, knowledge, education and certifications.
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