MGM Resorts International
VP Regional Database Strategy and Operations
MGM Resorts International, Las Vegas, Nevada, us, 89105
VP Regional Database Strategy and Operations page is loaded## VP Regional Database Strategy and Operationslocations:
Office - US, Las Vegas, NV 980 Kelly Johnson Drtime type:
Full timeposted on:
Posted Todayjob requisition id:
267227Las Vegas, Nevada**The SHOW comes alive at MGM Resorts International****THE JOB:**The VP Regional Database Strategy and Operations is responsible for defining and executing the marketing campaign strategy and operational delivery for known customer segments, the MGM Rewards program, and external partners. Working closely with Revenue Management and Property Leadership, this role ensures campaigns are aligned with business goals and deliver maximum ROI. With direct P&L responsibility, the VP drives customer engagement, loyalty, and value through data-driven strategies while enhancing marketing efficiency and overall property performance.
**THE DAY-TO-DAY:*** Lead campaign strategy and execution for all known customer segments, the MGM Rewards program, and external partners by directing teams that determine when, what, and to whom campaigns are delivered using data-driven insights.* Partner with Corporate and Regional property leadership to prioritize campaigns, manage cross-property tradeoffs, and ensure maximum return on investment.* Define and guide holistic offer strategies, with accountability for P&L management, budget adherence, and spend optimization.* Continuously improve customer engagement and campaign performance by recommending innovative strategies, optimizing lifecycle communications, and expanding omni-channel personalization.* Collaborate with Analytics, Data Science, and Technology teams to refine segmentation, enhance customer targeting, and influence long-term marketing systems and integrations.* Oversee campaign outcomes across assigned properties, including property-led initiatives, while aligning campaigns with broader revenue and customer engagement strategies.* Provide leadership and coaching to team members, ensuring performance feedback, career development, training, and succession planning.**THE IDEAL CANDIDATE:*** The ideal candidate will have a bachelor’s degree (preferred) and 10+ years of relevant experience, including at least 5 years in a leadership role (Director level or above) within the casino, marketing, hospitality, or related industry.* This leader will have proven expertise in customer engagement and messaging, including customer valuation, reinvestment strategies, and campaign optimization for gaming and non-gaming segments.* They will possess in-depth experience across marketing roles at multiple properties, with strong knowledge of campaign finance, performance drivers, and ROI measurement.* The candidate must be highly organized, able to prioritize conflicting duties, maintain timelines, and anticipate business needs through critical thinking and analysis.* They will demonstrate the ability to operate effectively at multiple levels—from resolving individual support issues to leading large-scale strategic programs—while driving measurable business outcomes.**THE PERKS & BENEFITS:*** Wellness incentive programs to help you stay healthy physically and mentally* Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more* Free meals in our employee dining room* Free parking on and off shift* Health & Income Protection benefits (for eligible employees)* Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community**VIEW JOB DESCRIPTION:**Are you ready to **JOIN THE SHOW**At MGM Resorts, we exist to entertain the human race and provide an unforgettable escape. From delivering excellence for our guests to building and sustaining our communities, you can join our diverse teams of world-class talent and thrive in our collaborative environment. Our iconic MGM Resorts brands offer everyone a wide variety of exciting career opportunities with access to unlimited growth. Be part of a unique world filled with anticipation, entertainment and unparalleled experiences — combined with competitive rewards and exclusive perks. Together, we will use our meaningful relationships to continue to build our authentic culture.
We know the importance of respecting each other’s differences. We embrace and leverage our diversity to achieve best-in-class experiences and create stronger ties with our employees, guests, suppliers and community partners. We stay committed to taking strong, principled stands on equality to better unify our world.
MGM Resorts International develops, builds and operates unique destination resorts designed to provide a total resort experience, including first-class accommodations and dining, world-class entertainment, state-of-the-art meeting and convention facilities, and high-quality retail and gaming experiences.We know the importance of respecting each other’s differences. We embrace and leverage our diversity to achieve best-in-class experiences and create stronger ties with our employees, guests, suppliers and community partners. We stay committed to taking strong, principled stands on equality to better unify our world. MGM Resorts International believes in providing opportunity for every employee to grow, develop and succeed in a work environment where you can be your best. We encourage you to explore our job opportunities. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact us at talent@mgmresorts.comWe are an Equal Opportunity Employer.
We are also committed to protecting the privacy of visitors to our employment application site, including the protection of any personal information provided to us.
For more information about MGM Resorts International, including our
and commitment to diversity and inclusion, please visit . For California residents, also see our
that describes the categories of personal information and sensitive personal information we collect and provides certain details about our processing of that information. #J-18808-Ljbffr
Office - US, Las Vegas, NV 980 Kelly Johnson Drtime type:
Full timeposted on:
Posted Todayjob requisition id:
267227Las Vegas, Nevada**The SHOW comes alive at MGM Resorts International****THE JOB:**The VP Regional Database Strategy and Operations is responsible for defining and executing the marketing campaign strategy and operational delivery for known customer segments, the MGM Rewards program, and external partners. Working closely with Revenue Management and Property Leadership, this role ensures campaigns are aligned with business goals and deliver maximum ROI. With direct P&L responsibility, the VP drives customer engagement, loyalty, and value through data-driven strategies while enhancing marketing efficiency and overall property performance.
**THE DAY-TO-DAY:*** Lead campaign strategy and execution for all known customer segments, the MGM Rewards program, and external partners by directing teams that determine when, what, and to whom campaigns are delivered using data-driven insights.* Partner with Corporate and Regional property leadership to prioritize campaigns, manage cross-property tradeoffs, and ensure maximum return on investment.* Define and guide holistic offer strategies, with accountability for P&L management, budget adherence, and spend optimization.* Continuously improve customer engagement and campaign performance by recommending innovative strategies, optimizing lifecycle communications, and expanding omni-channel personalization.* Collaborate with Analytics, Data Science, and Technology teams to refine segmentation, enhance customer targeting, and influence long-term marketing systems and integrations.* Oversee campaign outcomes across assigned properties, including property-led initiatives, while aligning campaigns with broader revenue and customer engagement strategies.* Provide leadership and coaching to team members, ensuring performance feedback, career development, training, and succession planning.**THE IDEAL CANDIDATE:*** The ideal candidate will have a bachelor’s degree (preferred) and 10+ years of relevant experience, including at least 5 years in a leadership role (Director level or above) within the casino, marketing, hospitality, or related industry.* This leader will have proven expertise in customer engagement and messaging, including customer valuation, reinvestment strategies, and campaign optimization for gaming and non-gaming segments.* They will possess in-depth experience across marketing roles at multiple properties, with strong knowledge of campaign finance, performance drivers, and ROI measurement.* The candidate must be highly organized, able to prioritize conflicting duties, maintain timelines, and anticipate business needs through critical thinking and analysis.* They will demonstrate the ability to operate effectively at multiple levels—from resolving individual support issues to leading large-scale strategic programs—while driving measurable business outcomes.**THE PERKS & BENEFITS:*** Wellness incentive programs to help you stay healthy physically and mentally* Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more* Free meals in our employee dining room* Free parking on and off shift* Health & Income Protection benefits (for eligible employees)* Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community**VIEW JOB DESCRIPTION:**Are you ready to **JOIN THE SHOW**At MGM Resorts, we exist to entertain the human race and provide an unforgettable escape. From delivering excellence for our guests to building and sustaining our communities, you can join our diverse teams of world-class talent and thrive in our collaborative environment. Our iconic MGM Resorts brands offer everyone a wide variety of exciting career opportunities with access to unlimited growth. Be part of a unique world filled with anticipation, entertainment and unparalleled experiences — combined with competitive rewards and exclusive perks. Together, we will use our meaningful relationships to continue to build our authentic culture.
We know the importance of respecting each other’s differences. We embrace and leverage our diversity to achieve best-in-class experiences and create stronger ties with our employees, guests, suppliers and community partners. We stay committed to taking strong, principled stands on equality to better unify our world.
MGM Resorts International develops, builds and operates unique destination resorts designed to provide a total resort experience, including first-class accommodations and dining, world-class entertainment, state-of-the-art meeting and convention facilities, and high-quality retail and gaming experiences.We know the importance of respecting each other’s differences. We embrace and leverage our diversity to achieve best-in-class experiences and create stronger ties with our employees, guests, suppliers and community partners. We stay committed to taking strong, principled stands on equality to better unify our world. MGM Resorts International believes in providing opportunity for every employee to grow, develop and succeed in a work environment where you can be your best. We encourage you to explore our job opportunities. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please contact us at talent@mgmresorts.comWe are an Equal Opportunity Employer.
We are also committed to protecting the privacy of visitors to our employment application site, including the protection of any personal information provided to us.
For more information about MGM Resorts International, including our
and commitment to diversity and inclusion, please visit . For California residents, also see our
that describes the categories of personal information and sensitive personal information we collect and provides certain details about our processing of that information. #J-18808-Ljbffr