Influential Network, Inc.
About Influential
Influential is the largest influencer marketing company in the world by revenue, trusted by over 60% of Fortune 500 brands. We power seamless talent discovery and media measurement for a network of more than 3 million social media influencers across Instagram, TikTok, Facebook, and more.
Job Title Manager, Strategy & Analytics
What we offer
Competitive compensation
Flexible time off with inclusive holiday benefits
401(k) matching
A collaborative work culture with a diverse team
Responsibilities
Partner with S&A manager, Client Solutions leads, Creative and Creator Management peers to develop insight‑driven strategies for CPG accounts.
Ensure media plans, messaging and measurement align with client goals.
Present data‑driven strategic approaches to clients, securing buy‑in and trust.
Interpret campaign data, recommend adjustments and optimizations to improve performance.
Justify strategic investments in influencer marketing with market trend, audience insight, and past campaign analysis.
Lead campaign recap, translating data into actionable insights for future optimizations.
Qualifications
Bachelor’s degree or equivalent experience.
5+ years agency experience in omnichannel marketing, influencer marketing, media buying/planning, or strategy/analytics roles.
Experience with digital marketing for CPG brands.
Proficiency in Instagram, TikTok, YouTube, Facebook, Pinterest; experience with X/Twitter, Snapchat, Reddit is a plus.
Client‑service‑focused strategist with analytical and creative thinking.
Strong presentation, written and verbal communication skills.
Advanced Excel skills (pivot tables, vlookups) and Google Suite.
2-3+ years with influencer marketing platforms (e.g., Traackr, Sprout Social, Radius).
Experience with Boolean queries and social listening tools (e.g., QUID, Netbase, Brandwatch).
Knowledge of leveraging social content data to provide insights and recommendations.
Track record managing workload and communicating with stakeholders.
Bonus Points
Successful development and implementation of ROI‑focused ideas.
Experience guiding senior‑level clients and internal teams.
Proficiency in media planning or syndicated research tools (YouGov, GWI, Helixa, Simmons).
Survey design and quantitative audience segmentation.
Ability to thrive in a dynamic, evolving environment.
Salary Range $100K - $115K
Equal Employment Opportunity Influential is an equal opportunity employer and does not discriminate on the basis of any protected class status under applicable law.
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Job Title Manager, Strategy & Analytics
What we offer
Competitive compensation
Flexible time off with inclusive holiday benefits
401(k) matching
A collaborative work culture with a diverse team
Responsibilities
Partner with S&A manager, Client Solutions leads, Creative and Creator Management peers to develop insight‑driven strategies for CPG accounts.
Ensure media plans, messaging and measurement align with client goals.
Present data‑driven strategic approaches to clients, securing buy‑in and trust.
Interpret campaign data, recommend adjustments and optimizations to improve performance.
Justify strategic investments in influencer marketing with market trend, audience insight, and past campaign analysis.
Lead campaign recap, translating data into actionable insights for future optimizations.
Qualifications
Bachelor’s degree or equivalent experience.
5+ years agency experience in omnichannel marketing, influencer marketing, media buying/planning, or strategy/analytics roles.
Experience with digital marketing for CPG brands.
Proficiency in Instagram, TikTok, YouTube, Facebook, Pinterest; experience with X/Twitter, Snapchat, Reddit is a plus.
Client‑service‑focused strategist with analytical and creative thinking.
Strong presentation, written and verbal communication skills.
Advanced Excel skills (pivot tables, vlookups) and Google Suite.
2-3+ years with influencer marketing platforms (e.g., Traackr, Sprout Social, Radius).
Experience with Boolean queries and social listening tools (e.g., QUID, Netbase, Brandwatch).
Knowledge of leveraging social content data to provide insights and recommendations.
Track record managing workload and communicating with stakeholders.
Bonus Points
Successful development and implementation of ROI‑focused ideas.
Experience guiding senior‑level clients and internal teams.
Proficiency in media planning or syndicated research tools (YouGov, GWI, Helixa, Simmons).
Survey design and quantitative audience segmentation.
Ability to thrive in a dynamic, evolving environment.
Salary Range $100K - $115K
Equal Employment Opportunity Influential is an equal opportunity employer and does not discriminate on the basis of any protected class status under applicable law.
#J-18808-Ljbffr