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ADP

WorkForce Software, Senior ABX Marketing Partner

ADP, Los Angeles, California, United States

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Overview

WorkForce Software, an ADP company, is hiring a Senior ABX Marketing Business Partner to develop, implement, and optimize scalable ABX/ABM plans and digital plays to drive pipeline acceleration, revenue growth, retention, and engagement with target accounts and WorkForce Software clients. What You’ll Do

Develop ABM campaigns and 1:1 high-value, personalized experiences for strategic account opportunities and clients in close alignment with sales, design, and marketing teams. Collaborate with creative, content, partner, product marketing and marketing programming teams to create scalable ABX experiences, content, and campaigns. Leverage ABM, marketing, and analytics platforms (Demandbase, Folloze, Outreach, Salesforce, Tableau, Seismic) to orchestrate and track campaigns. Monitor, analyze, and report on program performance, ROI, pipeline and revenue attribution, and provide data-driven optimization recommendations. Stay up to date with industry trends, ABX best practices, and emerging technologies to continually enhance ABX strategies. Qualifications

Bachelor’s degree or equivalent. 5+ years of B2B marketing experience for SaaS software, preferably in enterprise software. 3+ years of ABX marketing experience. 3+ years’ experience with Martech and project management tools (Demandbase, Outreach, Salesforce, Folloze, Asana) to execute and measure ABX program effectiveness. Hybrid work model expected for Associates located near an ADP or WorkForce Software office. Other Qualities

Business savvy in understanding GTM sales and marketing motions of an enterprise SaaS organization. Proven ability to develop and execute ABX programs that drive engagement, revenue growth, and customer retention. Strong project management and problem-solving skills with the ability to multi-task and deliver quality outcomes under deadlines, with limited supervision. Analytical mindset to interpret sales and market data, draw insights, and communicate findings to cross-functional stakeholders. You’ll Love Working Here Because You Can

Collaborate and own your work while respecting diverse ideas to achieve the best solutions. Deliver at epic scale with a focus on client happiness and productivity. Be surrounded by curious learners and growth opportunities. Act like an owner and doer, embracing change and solving complex problems. Support communities and give back through ADP’s Philanthropic Foundation. Join a company committed to equality and equity. Compensation and Benefits

Base salary offers vary by location, skills, and experience. Benefits include Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Disability, Volunteer Time Off, and more. Compensation for this role ranges from USD 59,100 to USD 120,200 per year, with potential additional compensation in bonuses, equity, or commissions as applicable. Details subject to applicable laws. About ADP

ADP is a global provider of cloud-based human capital management solutions that unite HR, payroll, talent, time, tax and benefits administration, and is a leader in business outsourcing, analytics, and compliance. We value an inclusive, innovative culture focused on belonging. EEO and Ethics

ADP is committed to equal employment opportunity and an inclusive workplace. Hiring decisions are based on qualifications, experience, and job performance. ADP upholds high ethical standards and compliance with all applicable laws. Learn more about ADP’s culture and values at the Life at ADP page.

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