Shiseido
Executive Director, US Fragrance Marketing
Your Dreams, Our Future.
Join the dynamic and diverse team at Shiseido Americas, a subsidiary of the world-renowned Shiseido Company Limited. Be part of a portfolio of prestige beauty and fragrance brands, including Clé de Peau Beauté, Drunk Elephant, Dr. Dennis Gross Skincare, NARS, SHISEIDO, Issey Miyake, Narciso Rodriguez and Tory Burch. Shiseido Americas values human diversity and fosters a collaborative workplace where creative thinking, inclusivity and unique perspectives drive success.
Job Summary The Executive Director of Marketing is responsible for devising and executing marketing strategies for the Narciso Rodriguez, Issey Miyake, Tory Burch and Max Mara fragrance brands. The individual will own and deliver all aspects of the marketing calendar, be accountable for the A&P budget to meet the Retail Sales plan and support overall financial goals, and oversee retailer.com activities and strategy.
What You Will Do
Devise and develop overall brand marketing plans and strategies for the US market.
Actively manage and execute marketing calendar, plans and programs to implement all elements of the marketing mix.
Define and implement retailer marketing programs for existing products and strategies for new product launches.
Partner with media agency to devise annual media plans and work closely with brand holders to secure necessary assets.
Own marketing budget: ensure budget accuracy, efficiency and ROI performance analysis.
Forecast and manage all POSM materials, including samples, collateral, GWP’s, promo sets and adjust forecast based on business trends.
Develop and deliver marketing presentations to retailer partners and field personnel.
Coordinate new product forecasts with forecasting and sales operations to ensure timing and global turnover align.
Maintain current marketplace knowledge by staying in close contact with field personnel, conducting store visits and monitoring trade publications.
Make recommendations and manage communication of annual price increases.
Manage and grow the Marketing Coordinator role.
Maintain weekly communication with the license partner and manage all follow‑ups, reporting and quarterly meetings.
Educate global brand holders on US market best practices and strengthen retailer relationships.
Oversee and provide strategy for Retailer.com to expand the channel and supply necessary assets.
Who You Are
College degree and 10+ years of experience in US marketing for a beauty or prestige brand.
Ability to develop solid trade marketing plans, programs and promotional briefs.
Passionate, energetic, team‑oriented, with strong leadership, analytical, interpersonal and creative skills.
Strong oral, written, communication and presentation skills.
Knowledge of competitive marketplace and specialty store environment.
Ability to balance analytics with creativity in a strategic thought process.
Proficiency with MS PowerPoint, Excel, and Word.
What We Can Offer You
Medical, Dental & Vision Insurance
Life and Disability Insurance
Paid Time Off, Volunteer Days, Company Holidays, Parental Leave
401(k) with 6% Company Match
Talent Development & Learning Programs
Internal & International Mobility
Product Discounts & Annual Gratis
Employee‑Led Affinity Groups
Tuition Reimbursement
Shiseido is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law.
#J-18808-Ljbffr
Join the dynamic and diverse team at Shiseido Americas, a subsidiary of the world-renowned Shiseido Company Limited. Be part of a portfolio of prestige beauty and fragrance brands, including Clé de Peau Beauté, Drunk Elephant, Dr. Dennis Gross Skincare, NARS, SHISEIDO, Issey Miyake, Narciso Rodriguez and Tory Burch. Shiseido Americas values human diversity and fosters a collaborative workplace where creative thinking, inclusivity and unique perspectives drive success.
Job Summary The Executive Director of Marketing is responsible for devising and executing marketing strategies for the Narciso Rodriguez, Issey Miyake, Tory Burch and Max Mara fragrance brands. The individual will own and deliver all aspects of the marketing calendar, be accountable for the A&P budget to meet the Retail Sales plan and support overall financial goals, and oversee retailer.com activities and strategy.
What You Will Do
Devise and develop overall brand marketing plans and strategies for the US market.
Actively manage and execute marketing calendar, plans and programs to implement all elements of the marketing mix.
Define and implement retailer marketing programs for existing products and strategies for new product launches.
Partner with media agency to devise annual media plans and work closely with brand holders to secure necessary assets.
Own marketing budget: ensure budget accuracy, efficiency and ROI performance analysis.
Forecast and manage all POSM materials, including samples, collateral, GWP’s, promo sets and adjust forecast based on business trends.
Develop and deliver marketing presentations to retailer partners and field personnel.
Coordinate new product forecasts with forecasting and sales operations to ensure timing and global turnover align.
Maintain current marketplace knowledge by staying in close contact with field personnel, conducting store visits and monitoring trade publications.
Make recommendations and manage communication of annual price increases.
Manage and grow the Marketing Coordinator role.
Maintain weekly communication with the license partner and manage all follow‑ups, reporting and quarterly meetings.
Educate global brand holders on US market best practices and strengthen retailer relationships.
Oversee and provide strategy for Retailer.com to expand the channel and supply necessary assets.
Who You Are
College degree and 10+ years of experience in US marketing for a beauty or prestige brand.
Ability to develop solid trade marketing plans, programs and promotional briefs.
Passionate, energetic, team‑oriented, with strong leadership, analytical, interpersonal and creative skills.
Strong oral, written, communication and presentation skills.
Knowledge of competitive marketplace and specialty store environment.
Ability to balance analytics with creativity in a strategic thought process.
Proficiency with MS PowerPoint, Excel, and Word.
What We Can Offer You
Medical, Dental & Vision Insurance
Life and Disability Insurance
Paid Time Off, Volunteer Days, Company Holidays, Parental Leave
401(k) with 6% Company Match
Talent Development & Learning Programs
Internal & International Mobility
Product Discounts & Annual Gratis
Employee‑Led Affinity Groups
Tuition Reimbursement
Shiseido is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law.
#J-18808-Ljbffr