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Highwire PR

Insights Analyst

Highwire PR, Miami, Florida, us, 33222

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Employer Industry: Strategic Communications and Digital Marketing Agency

Why consider this job opportunity: - Competitive salary with merit-based bonuses and promotions - Flexible hybrid work model to suit your schedule and lifestyle - Excellent vacation policy, including extended breaks for summer and winter holidays - Supportive and nurturing environment with many opportunities for learning and growth - Participation in monthly recognition programs and team events - Dog-friendly workplace that fosters a sense of community

What to Expect (Job Responsibilities): - Analyze social media, web, and traditional media data to generate actionable insights for client strategies - Develop and execute Boolean queries to monitor conversations and identify emerging trends in media - Create engaging data stories and visualizations using tools like Google Sheets, Google Slides, and Tableau - Assess content performance using analytics platforms and provide optimization recommendations - Conduct market and competitor analysis to uncover new opportunities

What is Required (Qualifications): - 2-5 years of experience in analytics, preferably in PR, marketing, or advertising with a focus on technology and healthcare - Proficiency in Google Suite, data visualization tools, and media monitoring software - Strong verbal and written communication skills with the ability to present data clearly - Highly organized with excellent time management skills and attention to detail - Critical thinking skills to identify trends and solve strategic problems using data

How to Stand Out (Preferred Qualifications): - Familiarity with social platforms and emerging trends in digital and social media - Experience with AI-driven platforms for data collection and analysis

#StrategicCommunications #DigitalMarketing #DataAnalytics #CareerGrowth #InclusiveWorkplace

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