Proofpoint
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Sr. Product Marketing Manager
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Proofpoint About Proofpoint: We are the leader in human-centric cybersecurity. We’re driven by a mission to stay ahead of bad actors and safeguard the digital world. Join us in our pursuit to defend data and protect people. The Role
We’re looking for a strong, talented, result-driven Senior Product Marketing Manager to join the Proofpoint Email Security Product Marketing team. You will drive Go-to-Market strategy for the Proofpoint Threat Protection solution. You’ll be the expert on our buyers, competitors, and lay the foundation for market success. You will partner closely with product management, marketing, and sales to build the Go-to-Market plans and execute those plans by creating high-impact assets and enabling the field to drive business growth. The ideal candidate is a driven self-starter, a diplomatic collaborator, a strategic thinker who enjoys rolling up their sleeves, and exercises sound judgement on when to push back and when to dive in. Your Day-to-Day
Positioning and Messaging: Be the expert on our buyers – who they are, how they buy, and their buying criteria. Craft clear and concise messaging, positioned against market and competitive trends observed among our prospects and customers. Messaging will emphasize our differentiators and business value to develop a compelling narrative that resonates with our target audience. Content Creation: Create compelling messaging and content (e.g., webinars, blogs, solution briefs, datasheets, presentations, etc.) that highlight differentiated business value to reach our target buyers. Presentation: Lead internal and external presentations, including sales training, customer briefings, webinars, industry events, and analyst briefings. Be the primary thought leader for the solutions you support. Domain Expert: Establish yourself as a thought leader in the dynamic email security market. Conduct in-depth research to understand market trends, customer needs, and the competitive landscape. Translate this knowledge into actionable insights for sales, customer success, corporate marketing, product management and more. Launch Execution: Lead cross-functional teams in planning, execution, and launching of new solution capabilities and releases. Support increments to generate sales and market awareness and drive customer demand. Sales Enablement: Understand and support our direct and indirect sales channels; create and deliver enablement content and tools that help sellers communicate our unique business value. Dynamic Collaboration: Build strong working relationships with product management, corporate marketing, competitive intelligence, and sales to ensure alignment on release benefits and business goals. Customer Advocacy: Identify and leverage customer success stories and testimonials to strengthen our competitive positioning and messaging. What You Bring To The Team 8+ years of experience in product marketing. Email security, cybersecurity, or enterprise IT experience strongly preferred. BS/BA required, preferably in business or technical concentration; MBA a plus. Proven experience marketing to enterprise businesses and technical buyers; ability to converse across technical and sales audiences with a concise message. Demonstrated expertise in crafting engaging, clear content tailored to target audiences. Strong writing and editing skills aligned with messaging guidelines. Passion for understanding the market and translating that into actionable Go-to-Market plans. Analytical mindset with ability to execute tactically; able to work independently and manage multiple priorities. Demonstrated leadership and interpersonal skills to lead and inspire a diverse team. Ability to articulate unique value propositions at both product and solution levels. Excellent written, verbal, and presentation skills; comfortable presenting to internal and external audiences, including via Zoom and in person. High energy and enthusiasm with potential to influence other teams. Willingness to travel to events and meetings, including international locations; travel is expected to 10-15%. This role can be in a Proofpoint office, hybrid, or remote. Why Proofpoint
Protecting people is at the heart of our cybersecurity solutions. We are a customer-focused, winner-driven organization with leading-edge products and opportunities to grow. We are a diverse, multinational company that welcomes candidates from all backgrounds. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com. How to Apply: Submit your application here. We can’t wait to hear from you!
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Sr. Product Marketing Manager
role at
Proofpoint About Proofpoint: We are the leader in human-centric cybersecurity. We’re driven by a mission to stay ahead of bad actors and safeguard the digital world. Join us in our pursuit to defend data and protect people. The Role
We’re looking for a strong, talented, result-driven Senior Product Marketing Manager to join the Proofpoint Email Security Product Marketing team. You will drive Go-to-Market strategy for the Proofpoint Threat Protection solution. You’ll be the expert on our buyers, competitors, and lay the foundation for market success. You will partner closely with product management, marketing, and sales to build the Go-to-Market plans and execute those plans by creating high-impact assets and enabling the field to drive business growth. The ideal candidate is a driven self-starter, a diplomatic collaborator, a strategic thinker who enjoys rolling up their sleeves, and exercises sound judgement on when to push back and when to dive in. Your Day-to-Day
Positioning and Messaging: Be the expert on our buyers – who they are, how they buy, and their buying criteria. Craft clear and concise messaging, positioned against market and competitive trends observed among our prospects and customers. Messaging will emphasize our differentiators and business value to develop a compelling narrative that resonates with our target audience. Content Creation: Create compelling messaging and content (e.g., webinars, blogs, solution briefs, datasheets, presentations, etc.) that highlight differentiated business value to reach our target buyers. Presentation: Lead internal and external presentations, including sales training, customer briefings, webinars, industry events, and analyst briefings. Be the primary thought leader for the solutions you support. Domain Expert: Establish yourself as a thought leader in the dynamic email security market. Conduct in-depth research to understand market trends, customer needs, and the competitive landscape. Translate this knowledge into actionable insights for sales, customer success, corporate marketing, product management and more. Launch Execution: Lead cross-functional teams in planning, execution, and launching of new solution capabilities and releases. Support increments to generate sales and market awareness and drive customer demand. Sales Enablement: Understand and support our direct and indirect sales channels; create and deliver enablement content and tools that help sellers communicate our unique business value. Dynamic Collaboration: Build strong working relationships with product management, corporate marketing, competitive intelligence, and sales to ensure alignment on release benefits and business goals. Customer Advocacy: Identify and leverage customer success stories and testimonials to strengthen our competitive positioning and messaging. What You Bring To The Team 8+ years of experience in product marketing. Email security, cybersecurity, or enterprise IT experience strongly preferred. BS/BA required, preferably in business or technical concentration; MBA a plus. Proven experience marketing to enterprise businesses and technical buyers; ability to converse across technical and sales audiences with a concise message. Demonstrated expertise in crafting engaging, clear content tailored to target audiences. Strong writing and editing skills aligned with messaging guidelines. Passion for understanding the market and translating that into actionable Go-to-Market plans. Analytical mindset with ability to execute tactically; able to work independently and manage multiple priorities. Demonstrated leadership and interpersonal skills to lead and inspire a diverse team. Ability to articulate unique value propositions at both product and solution levels. Excellent written, verbal, and presentation skills; comfortable presenting to internal and external audiences, including via Zoom and in person. High energy and enthusiasm with potential to influence other teams. Willingness to travel to events and meetings, including international locations; travel is expected to 10-15%. This role can be in a Proofpoint office, hybrid, or remote. Why Proofpoint
Protecting people is at the heart of our cybersecurity solutions. We are a customer-focused, winner-driven organization with leading-edge products and opportunities to grow. We are a diverse, multinational company that welcomes candidates from all backgrounds. If you need accommodation during the application or interview process, please reach out to accessibility@proofpoint.com. How to Apply: Submit your application here. We can’t wait to hear from you!
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