Fairway Home Detailing
Digital Marketing Design Specialist
Fairway Home Detailing, Pittsboro, North Carolina, United States, 27312
Job Description
Job Description
**
Job Summary: **
We are seeking a versatile and creative
Digital Marketing & Design Specialist
to join our team. This role blends marketing strategy, graphic design, and web development to support our brand’s growth and customer engagement. The ideal candidate is self-motivated, detail-oriented, and capable of turning ideas into visually compelling campaigns and functional web experiences.
This position starts part-time, giving you time to learn our systems and approach, with the potential to transition to full-time for candidates who take initiative and consistently deliver results.
**
Key Responsibilities: **
**
Marketing & Content Design **
Design and manage weekly email newsletters using tools like Mailchimp
Create engaging social media content (posts, photos, graphics)
Edit photos and create simple graphics, logos, and visual assets for campaigns
Ensure all marketing aligns with our upscale, service-focused brand voice
Develop creative marketing concepts to attract new customers and grow brand awareness
**
Web & Digital Presence **
Build and maintain landing pages and website updates (copy, promotions, photos)
Optimize website content for SEO and user experience
Keep Google Business Profile and other online listings accurate and up-to-date
Assist with light paid ads, SEO research, or other digital campaigns
**
Customer & Community Engagement **
Track customer memberships and engagement metrics
Support customer outreach campaigns, promotions, and satisfaction initiatives
Execute local marketing efforts (mailers, flyers, neighborhood outreach)
**
Reporting & Analytics **
Monitor performance of emails, social posts, and campaigns
Provide insights and recommendations to improve engagement and reach
**
Qualifications: **
1+ year experience in marketing, digital content creation, or graphic/web design
Proficient with Canva, Mailchimp, and basic web editing tools
Strong visual communication, writing, and design skills
Organized, detail-oriented, and able to work independently
**
Bonus Skills: **
Experience with video creation/editing for marketing purposes
Familiarity with SEO, paid digital advertising, or CRM tools
Prior experience in home services, contractor, or local business marketing
**
You’ll Thrive in This Role If You: **
Take ownership of your projects and deliver high-quality work independently
Enjoy transforming ideas into polished, professional campaigns
Can prioritize tasks, meet deadlines, and adapt in a fast-paced environment
Are motivated to grow into a key member of a small, dynamic team
**
Job Summary: **
We are seeking a versatile and creative
Digital Marketing & Design Specialist
to join our team. This role blends marketing strategy, graphic design, and web development to support our brand’s growth and customer engagement. The ideal candidate is self-motivated, detail-oriented, and capable of turning ideas into visually compelling campaigns and functional web experiences.
This position starts part-time, giving you time to learn our systems and approach, with the potential to transition to full-time for candidates who take initiative and consistently deliver results.
**
Key Responsibilities: **
**
Marketing & Content Design **
Design and manage weekly email newsletters using tools like Mailchimp
Create engaging social media content (posts, photos, graphics)
Edit photos and create simple graphics, logos, and visual assets for campaigns
Ensure all marketing aligns with our upscale, service-focused brand voice
Develop creative marketing concepts to attract new customers and grow brand awareness
**
Web & Digital Presence **
Build and maintain landing pages and website updates (copy, promotions, photos)
Optimize website content for SEO and user experience
Keep Google Business Profile and other online listings accurate and up-to-date
Assist with light paid ads, SEO research, or other digital campaigns
**
Customer & Community Engagement **
Track customer memberships and engagement metrics
Support customer outreach campaigns, promotions, and satisfaction initiatives
Execute local marketing efforts (mailers, flyers, neighborhood outreach)
**
Reporting & Analytics **
Monitor performance of emails, social posts, and campaigns
Provide insights and recommendations to improve engagement and reach
**
Qualifications: **
1+ year experience in marketing, digital content creation, or graphic/web design
Proficient with Canva, Mailchimp, and basic web editing tools
Strong visual communication, writing, and design skills
Organized, detail-oriented, and able to work independently
**
Bonus Skills: **
Experience with video creation/editing for marketing purposes
Familiarity with SEO, paid digital advertising, or CRM tools
Prior experience in home services, contractor, or local business marketing
**
You’ll Thrive in This Role If You: **
Take ownership of your projects and deliver high-quality work independently
Enjoy transforming ideas into polished, professional campaigns
Can prioritize tasks, meet deadlines, and adapt in a fast-paced environment
Are motivated to grow into a key member of a small, dynamic team